DMSC 2018!

Brett Sutherlin

fusionZONE Automotive attended the 2018 Digital Marketing Strategies Conference last week, in Napa, California. We had a great time, learned a lot, and I was honored to be a presenter. Stay tuned for more photos from the event!

Sherri Riggs

Hey Brett! Sounds like a cool conference. What were some of the main take aways you got out of it??

Brett Sutherlin

Sherri, I'd say definitely a main takeaway is that the myth of the old-school dealer who doesn't "get" technology is rapidly fading and new impression of dealers is that they are now data- and results-driven, using technology to guide and measure sales.

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