usedcars.com

Richard Tolsma
Does anyone use usedcars.com? If so what do you think of it?
Jared Hamilton
Richard - I used them back in the store and I really liked it because there is no risk to you as a dealer. Post your inventory, get all the exposure you can, and only pay if you get a lead. Its a super fair proposition that you really cant lose at. Even if the lead/call volume is low its fine because you dont have to pay to list the cars, you will only pay a flat fee based on the leads which based on your closing rations will generate good and steady ROI. Your volume of leads will vary based on your location in the country and your inventory... naturally, but personally it was a no brainier for us. Keep in mind I have been out of the store a while but ive never met a good argument against their pay for performance model. No Brain-er - go for it. Where there any specific questions you had about using them?
Joe Foster
I have to agree with Jared. I use both used cars.com and the Dealix new car lead program and experience a 13%-15% overall closing ratio with the combined programs. Also they have good customer service and an easy lead return policy.

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