How impactful women driver's are to the industry?

KIM SMITH-NELSON

I was listening to an interview with Anne Flemming, President / Women-Drivers.com

According to the dealerships that have participated in the survey regarding women engagement, Anne states that 50% of women go to 1 dealership and those are the dealerships that are doing things right. If they visit more dealerships it's due to lack of good customer service, and they're not satisfied. 

Women are: 

  1. Utilizing car dealer reviews
  2. Doing alot of research
  3. Focused on where to give their business

What do you think about...how impactful women driver's are to the industry?

Visit my Nissan Facebook Page "Women With Wheels"

 

Mark Rask

this is actually very helpful

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