What Is A SRP or VRP?

Maddy Low

Do you use the term SRP or VRP in your dealership? What do each of those terms mean? Help out our car rookies! 

Chris K Leslie

Totally use SRP more than VRP.  

SRP Search results page

  • These pages are the listings pages. Not a specific vehicle page

 

mark rask

i use the vrp(vdp) phrase a ton.....these are specific vehicle pages

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