Trade-In Tool Recommendation

Bart Wilson

What trade-in tool are you currently using?

Is it integrated on your site or do you have to be at the store to use it.

Drew Bettiol

We are using eAutoAppraise It is embedded into the header of our homepage on our site where you can instantly get a quote on your trade. Seems like it's pretty effective

Bart Wilson

Drew, do you find the numbers to be accurate or are they on the lower side?

Chris K Leslie

I’m using TrueCar at one store and trade pending at another. So far it seems like more people are finishing with trade pending compared to true car. 

Bart Wilson

Chris, when you say "finishing", what do you mean?  They convert higher or are more people doing the trade appraisal online?

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