Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Francis Mariela Communications

Francis Mariela Communications Get Your Ideas To Work™

Exclusive Blog Posts

What Should You know About STD testing in West Hollywood?

What Should You know About STD testing in West Hollywood?

ITt is suggested that you get the STD testing in West Hollywood and all the other sexually transmitted diseases. You must make it a habit that you have to …

How to Use Service Videos in Text Message

How to Use Service Videos in Text Message

We already know that text messaging is the most desired method of communication for most service customers. It’s trending in the right direction …

MDP 030 | Google Ads: 5 Things you need to know

MDP 030 | Google Ads: 5 Things you need to know

#MIB #AgentF #GoogleAds #TooMuchCoffee #Analytics #GaryV #WineLibraryTV   Join David & David talking 5 Things you need to know about Google Ads, G…

How Technology Helps Omnichannel

How Technology Helps Omnichannel

    Meeting the consumer where they are at in their buying journey is expected today. From a dealer standpoint, you can’t aff…

Increase Your Following on Instagram

Increase Your Following on Instagram

Does your dealership use Instagram for social media? Do they encourage the salespeople to use it as well? A lot of salespeople do not have the first clue a…

Automotive Advertising Veteran Joins DyGen as VP of Business Development

Caldwell & Kerr taps Jason Wiley for new Vice President of Business Development position at SEO/SEM/Pre-Roll subsidiary company DyGen. The automotive advertising veteran brings over 17 years of sales and business development experience to the award-winning agency.

Caldwell & Kerr Advertising, parent company to the automotive industry’s most innovative agencies, recently hired Jason Wiley to fill a newly created position at its subsidiary company, DyGen. As the new VP of Business Development, the automotive advertising veteran will be tasked with overseeing all key aspects of the company’s marketing and business development.

 “Jason has the drive, the knowledge, and the experience. He’s a great asset to our DyGen leadership team. I’m looking forward to seeing him thrive with us. I know he’ll do great things,” commented Tom Kerr, DyGen Co-Founder and Caldwell & Kerr Partner. Wiley will be based out of the agency’s Denver office, where he previously held a VP title. This new position at DyGen will also mark his return to the automotive industry after serving as VP of Sales and Marketing at Empyr.

I couldn’t be more excited to be back in the auto industry and working with the team at DyGen,” said Wiley. “I get to work with people I know, love and respect, with a company that continues to be true pioneers of innovation and education for dealers and OEMs,” he added when asked about his previous relationship with the agency.

A notable speaker, Jason Wiley, is regularly sought after for his extensive experience in the automotive industry. His 17-year career includes consulting and leadership roles at OEMs, Tier-3 dealers, vendors, and advertising agencies, including Haystak where he was Director of Sales for 5 years.

Jason is the perfect fit for this position. Tom and I have worked with him in the past and achieved incredible results. We’re excited to have him onboard once again because we know that together we can easily duplicate that level of success with DyGen,” said Caldwell & Kerr Partner and DyGen Co-Founder Paul Caldwell.

About Caldwell & Kerr Advertising

As the parent company to the industry’s biggest players, Caldwell & Kerr is widely regarded as one of the most innovative advertising agencies in automotive.

Its portfolio includes the nation’s largest Tier-3 automotive advertising agency, and its two award-winning social media and digital marketing subsidiary companies: Sparq and DyGen.

Under its umbrella, the award-winning agency represents some of the nation’s largest dealer groups, with many of these companies frequently appearing in the Fortune 500 and Automotive News Top 150.

###

Press Contact: Francis Mariela | fmariela@caldwellandkerr.com | 239-689-4000 ext 217

 Unlock all of the community & features  Join Now