Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Gary Sanders

Gary Sanders Sales Manager

Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

#DSES

The second annual Driving Sales Executive Summit was a great success. I had an opportunity to listen and met great people in the industry. The layout, timing, venue and flow of the event went very well. It was nice to network and put a face with the person behind the email or twitter account. The speakers and agenda provided a wide variety of topics. Like the first #DSES, the speakers I enjoyed the most was someone who was not in the car business. Last year it was:

 

Media Spend: Efficiently Reaching Today’s Buyers – Triple your results by understanding how the media environment has changed and will continue to change  - Will Travis, Dentsu America

 

This year:

 

Dan Zarrella, award-winning social, search, and viral marketing scientist and author.

 

These two speakers gave key information that reminded me of the importance of understanding the customers.  Each gave insight to behaviors of what people do. “Customers no longer passively absorb advertising -- they seek it out, share it, critique it, and in some cases, create it”(Dentsu America) Dan Zarella presentation challened me to “Break Though The Noise” and “Use combined relevance”.

 

This event again offered new ideas and tools to “Drive Sales”

 Unlock all of the community & features  Join Now