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George Nenni

George Nenni Founder & Principal Consultant

Profile

Name: George Nenni
Title: Founder & Principal Consultant
Company: Generations Digital
Phone: Private
Location: Private , Private
Summary:
Founder and Principal Consultant at Generations Digital | Speaker | Author. I help car dealers identify digital marketing profit leaks, and redirect those investments into generating leads/calls/chats/texts/store-visits, as well as driving online shopping engagement. Measuring digital marketing conversions, not clicks. Deep knowledge of digital marketing, vendors and technology, I have educated members of the automotive industry about emerging digital marketing technology by writing, speaking and sharing my vision for what will help dealers maintain a competitive edge. Have spoken at numerous automotive conferences including JD Power Automotive Marketing Roundtable, Digital Dealer, Innovative Dealer Summit, Automotive Boot Camp, Internet Battle Plan, and AutoCon. Regular contributor to automotive online and print publications including DrivingSales, DealerRefresh, Automotive Digest, Auto Dealer Monthly, AutoSuccess Magazine, Dealer Marketing Magazine and F&I Magazine.

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Blog Posts

So how do you get leads to reply to you, anyways?

So how do you get leads to reply to you, anyways?

There is nothing more frustrating for the Internet/BDC Department (or for your sales team) than receiving a bunch of new leads... every single day... that …

DealerBuilt Appoints Successful Finance Professional Brian Marshall as Chief Financial Officer

DealerBuilt Appoints Successful Finance Professional Brian Marshall as Chief Financial Officer

Grapevine, Texas, December 10, 2019 -- DealerBuilt, an enterprise Dealer Management System (DMS) for automobile dealers nationwide, today announced the app…

What is Predictive Analytics and What Can it Do For a Dealership

What is Predictive Analytics and What Can it Do For a Dealership

The automotive industry continues to face dynamic challenges such as shifting marketing conditions, increased competition, cost pressure and volatility. Fo…

The Best leads are Where now

The Best leads are Where now

As the internet and marketing manager, I am flooded with information from all parts of our buying process daily.  How many "real" leads d…

Stimulate More Interest in Your New and Used Cars | KPI Cafe Season 3 Bonus 2

Stimulate More Interest in Your New and Used Cars | KPI Cafe Season 3 Bonus 2

Host Dane Saville dives into the details for creating diverse new and used car campaigns for your dealership's paid Facebook strategy. Don't for…

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