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Jared Hamilton
From: Jared Hamilton
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Grant Gooley

Grant Gooley Founder

Exclusive Blog Posts

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

The Secret To Change

"The secret to change is to focus all of your energy, not on fighting the old but building the new" - Socrates 

Change is happening at lightning speeds. Human behaviour is changing, business is changing, more importantly the path to purchase is changing.

I quickly realized that a shift is happening right in front of me. Consumers have changed their path to purchase behaviours very quickly. As a Director of Marketing for 6 dealerships, it's my job to fill gaps. My simple realization was that we were generating more traffic, leads and appointments through the web then any other medium. (duh! right?)

Here is the problem; we had one very busy, over worked, stressed out  "Internet Guy" and 10 sales consultants with nothing to do! I knew that if we didn't change, if we didn't SHIFT... our sales people would soon have skinny children!

At Driving Sales Executive Summit 2013 I will be discussing the challenging topic of "Creating a Digital Culture Within Your Dealership". This is no easy task and that's why I am so passionate about it. The presentation is made up of the success and challenges I am facing today!

Join me at 3:45pm on October 14th in Las Vegas at the beautiful Bellagio Hotel and Casino to hear more about "The Shift". See Schedule Here

If you havent had a chance to register for DSES, learn more here.

 

 

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