IHS Markit offers this intelligence report designed to help OEM field organizations, retailers and media agencies grasp sales dynamics in a dealer’s territory. Enhanced with graphical displays and purchase projections, the dealer report features an executive summary of key findings for your geography, segmentation and sales/registration categories, with action plans for both front and back ends of dealerships, helping you: Quickly grasp market conditions Improve new, used and fixed operations performance Target potential customers Recognize trends Develop marketing strategies.