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Investment Banker and Finance Expert David Stetson Joins Dealer.com's Executive Team

February 1, 2010 - BURLINGTON, VT - Dealer.com (www.dealer.com), the global leader of online marketing solutions for auto dealers, today announced it has named David Stetson as its new chief financial officer (CFO). Mr. Stetson brings more than 20 years of senior management experience in finance and investment banking, with a focus on growth companies in the technology sector, to Dealer.com's leadership team. In his new role, Mr. Stetson will assume responsibility for the company's financial operations. "David has a solid understanding of our business and goals, along with the necessary financial expertise to manage the rapid growth that Dealer.com has experienced," said Mark Bonfigli, Dealer.com president and CEO. "In addition, his reputation for integrity, energy and creativity indicate an ideal cultural fit with our company." "I'm honored to take on the role of CFO and I'm excited about the opportunities ahead for Dealer.com," said Stetson. "We have an incredible pipeline of products, strong financial and operational accountability, and we are well-positioned for continued growth." Most recently, Mr. Stetson served as Senior Managing Director and Head of the Investment Banking Department for Caris & Company, a San Diego-based Investment bank focused on fast-growing public companies in the technology, healthcare, consumer and energy segments of the economy.  Prior to Caris, Stetson was CFO and senior strategic executive at Xpoint Technologies, a venture backed provider of disaster recovery and security software. His accomplishments at Xpoint included helping the company manage an aggressive growth plan that saw the company's Rapid Restore® software deployed to more than 30 million desktops, laptops and servers around the world. Before moving to Xpoint, Stetson was Co-Head of Technology Investment Banking for Gerard Klauer Mattison, where he was responsible for all new business activities in the software and IT service segments and was an early advocate for web-based software and digital services. Prior to GKM, Stetson served as head of Equity Capital Markets for Lehman Brothers' Global Technology Group, where he managed over $3 billion in equity and equity-linked offerings for emerging growth clients in North America, Taiwan, Europe and Israel. Before joining Lehman Brothers, Stetson spent a decade at Dillon Read where he delivered a full range of services to clients throughout North America and Europe. Stetson received his MBA in Finance from the Wharton School and his BA in Economics from Colgate University, where he graduated Magna Cum Laude, Phi Beta Kappa.

About Dealer.com (www.dealer.com)

Dealer.com is the global leader in online marketing solutions for the automotive industry, providing award winning e-marketing solutions to OEMs, auto dealers and media companies.  More dealerships use the Dealer.com platform than any other platform in the world. Recent national and international accolades include: The Ernst & Young Entrepreneur of the Year, top ranking in The Net Promoter® Score Survey of customer satisfaction, Deloitte's Technology Fast 500 and the Web Marketing Association's Automobile Standard of Excellence. In addition, Dealer.com was the 2008 top rated web provider on leading online rating websites, as well as the Gold Award winner from the Dealers' choice awards for best dealer website solutions. For more information visit: http://www.dealer.com/promo/look-inside.htm

Visit Dealer.com at NADA Booth #243 to learn more.

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