Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Industry Press Releases

Industry Press Releases Industry Press Releases

Exclusive Blog Posts

2017 Presidents Club Insights - Patrick McMullen

2017 Presidents Club Insights - Patrick McMullen

Listen to what Patrick McMullen from MAXDigital has to say about the future of automotive, what dealers can do today to prepare, and how DrivingSales Presi…

Five Tips for Selling Used or Certified Pre-Owned Vehicles

Five Tips for Selling Used or Certified Pre-Owned Vehicles

Selling used or certified pre-owned vehicles can be daunting task. With prices, laws, and competition varying across the country selling a pre-owned car fo…

What Motivates Your Employees to Perform?

What Motivates Your Employees to Perform?

Sorting through resumes, you find applicants who show potential. There are some with experience to walk on the job and set your service department abla…

How to Recruit the Best Talent for Your Dealership

How to Recruit the Best Talent for Your Dealership

Employee turnover can cost a dealership approximately $400,000 per year through lost sales, service offerings, new hire search, and training expenses even …

2017 Presidents Club Insights - Mark Brown

2017 Presidents Club Insights - Mark Brown

Hear from Mark Brown, sales director at Grappone Auto, about what he thinks is coming for the auto industry, how dealers can prepare, and how the DrivingSa…

Dealership Accessories Sales Success Featured in DrivingSales Innovation Guide

Dealership Accessories Sales Success Featured in DrivingSales Innovation Guide

 

Case study featuring Acton Toyota, Falmouth Toyota and izmocars AOA selected for DrivingSales Executive Summit

 

San Francisco, CA – September 27, 2010 -- izmocars (www.izmocars.com), the leading business solutions provider for the automotive industry, today announced that a case study including the company’s AddOnAuto (AOA) product has been selected, from dozens of submissions, by a panel of dealers to be featured in the DrivingSales Innovation Guide (www.drivingsales.com/innovation). The case study details the dramatic success two dealerships, Acton Toyota and Falmouth Toyota, have had using a new process for accessories sales. The case study is one of only two to be selected from the Innovation Guide to be featured as a live presentation / breakout session at the 2010 DrivingSales Executive Summit in October.

 

 “We are proud that the success these two innovative dealerships are having - in what used to be one of the most challenging dealership departments - is receiving so much attention: Acton and Falmouth are truly leading lights in our industry,” said Mike Martinez, Chief Sales and Marketing Officer, izmocars. “And we are doubly proud that our AOA solution and best practices have contributed to their success.” 

 

AddOnAuto is an in-store accessory sales solution that enables dealers to dramatically increase accessory sales.  AOA creates a seamless consumer experience by integrating accessories shopping and financing with the car purchase, making it very easy for dealers to get into accessories sales by eliminating the need to carry physical inventory or contract with 3rd-party resellers and installers.

 

Chosen by Dealers: Two Dealerships Crack the Elusive ‘Accessories Code’ - To the Tune of Tens of Thousands in Sales Each Month

 

According to the DrivingSales Innovation Guide case study, Acton Toyota and Falmouth Toyota ramped up accessories sales by putting into practice key new processes, as well as by utilizing izmocars’ Add-on-Auto (AOA) accessories solution, which had an immediate impact on their business: driving $50,000 a month in incremental, monthly revenue for Acton, and $36,000 for Falmouth, as well as consistently converting 1 in 2 customers to make accessories purchases (up from just 1 in 10 before).

 

The case study provides an in depth guide to four key processes that can help ramp up accessories sales: 1) The Right Timing, 2) Customer Visualization/Personalization Tools, 3) 100% Virtual Inventory System and 4) Integrated Accessories and Work Flow/Fulfillment System – from Sales, to F & I, to Parts and Service Departments.  To read the full case study click the following link: Acton Toyota and Falmouth Toyota: What they did to double accessory sales and put big bucks to the bottom line - http://www.drivingsales.com/blogs/izmocars/2010/09/13/acton-toyota-and-falmouth-toyota-what-they-did-to-double-accessory-sales-and-put-big-bucks-to-the-bottom-line

 

To access the full DrivingSales Innovation Guide, go to www.drivingsales.com/innovation.

 

The case study will be presented at the DrivingSales Executive Summit (DSES), scheduled for October 18th through October 20th 2010 at the Encore Wynn Las Vegas. For more information, and to register for the event, visit www.DrivingSalesExecutiveSummit.com.

 

About izmocars

izmocars is the world leader in automotive imagery and interactive animation since 2002, and a leading provider of automotive business solutions including: Website and Online Marketing Solutions (http://www.izmocars.com/solutions/big-winner-web.html), Enterprise-level Automotive CRM, iConsult Sales Performance Coaching, iService Service Management Solution, and AddOnAuto In-Store Accessories Sales Solution.

 

Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.

 

For more information, go to www.izmocars.com.

 

 

 

Angela Jacobson, Media Relations

mWEBB Communications

714.454.8776

Angela@mwebbcom.com

 

 Unlock all of the community & features  Join Now