We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
The first semester of the Automotive Internship Program (AIP) begins May 25th, 2011. The program is designed by PCG Digital Marketing to help car dealers attract and train the next generation of automotive marketing leaders.
The AIP semesters are scheduled in May and September of 2011. The program offers a 12-week training and certificate program for Digital Marketing and Social Networking. Candidates must pass a final test to be awarded their certificate.
The program comes with dealer marketing materials to use at local colleges, universities, and placement offices to attract qualified candidates. The course is a turnkey training solution that includes curriculum handbooks, weekly task planners, live weekly webinars, online best practices library, and will conclude with certification testing.
Dealers should note that the AIP is also an ideal solution for in-house training of existing employees to help them learn and master the successful digital marketing strategies shared in the AIP.
The AIP solves the problems dealers face with regards to educating new and current employees with the proper skill set needed to maximize online marketing opportunities.
Some of the highlights of the AIP include:
This video by Brian Pasch, CEO of PCG Digital Marketing, explains the Automotive Internship Program in greater detail: http://www.youtube.com/watch?v=mmUfZsEFpiU&feature=player_embedded
The AIP has a one-time fee of $995 per student. There are still opportunities for car dealers to register for the program. For registration information, please visit http://www.automotiveinternships.org
About PCG Digital Marketing
PCG Digital Marketing (http://www.pcgdigitalmarketing.com) is a full service digital marketing agency that serves the Automotive Industry. PCG is nationally recognized as a leader in Automotive Search Engine Optimization (SEO) and automotive digital marketing.