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Industry Press Releases

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Exclusive Blog Posts

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

One of the keys to making a profit is the upsell. If you want to claim a heftier commission, upselling is a necessity. However, upselling is an art that sa…

Most Valuable Insight Finalist - Jim Roach

Most Valuable Insight Finalist - Jim Roach

Using Artificial Intelligence to Prioritize Customer Engagement If only one salesman came to work today, what is the first opportunity he should act upo…

Stop Looking at CRM Lead Duplication Negatively

Stop Looking at CRM Lead Duplication Negatively

During some recent conversations, I’ve discovered that dealerships continue to mistakenly perceive CRM lead duplication badly. I strongly believe we …

Don’t Just Sell, but also Retain CPO Buyers

Don’t Just Sell, but also Retain CPO Buyers

By Ryan Williams, president, Fidelis PPM Customer loyalty does not necessarily translate into repeat business for your auto dealership. What drives meas…

2017 Presidents Club Insights - Patrick McMullen

2017 Presidents Club Insights - Patrick McMullen

Listen to what Patrick McMullen from MAXDigital has to say about the future of automotive, what dealers can do today to prepare, and how DrivingSales Presi…

Dave Page of Dealer e Process To Speak at Digital Marketing Strategies Conference

PCG Digital Marketing is pleased to announce that Dave Page of Dealer e Process will be a presenter at the 2012 Digital Marketing Strategies Conference February 1st – 3rd in at the Monte Carlo Hotel Las Vegas prior to the 2012 NADA convention. The event is timed so that dealers attending NADA can arrive two days early to join this important conference.


Dave Page is the director and co-owner of Dealer e Process, a 2011 Automotive Website Award winner in the Technology category for Best Fixed Ops Website Marketing Software.  The title of Dave’s presentation is “Fixed Ops Strategies – Engaging & Driving Fixed Ops Traffic. ”


This presentation will assist car dealers that are looking for new ways to increased Fixed Ops revenue.  Dealer e Process recently conducted a conversion and engagement study that discovered how dealers could increase service leads by 300% by creating a live and interactive environment online. Dave Page will share results from this study and the strategies dealers need to achieve these results.


Attendees of the 2012 Digital Marketing Strategies Conference will fine-tune their social media, advertising, customer service, and Internet marketing strategies for the year ahead.  The workshops and keynote speakers will demonstrate how dealerships can create a powerful digital marketing roadmap and refine their automotive marketing and operations plans for 2012.


The conference is designed for dealer managers and Internet sales professionals who want to stay ahead of the competition. It is an intimate event that is limited to 150 dealership employees.  This allows the instructors and speakers to work hands-on with dealers in attendance.


With over 20 different marketing workshops specifically targeted to the needs of dealerships, DMSC is laser focused on winning strategies.  DMSC topics will include workshops on SEO, SEM, Social Media, Lead Management, BDC Process, Reputation Management, Automotive Advertising, Marketing Strategy, Fixed Operations, and the latest insights into Google.


The conference has a variety of educational formats including workshops, top industry panel discussions, and general sessions.  The variety of presentation styles and the world-class educators makes DMSC the best investment for dealers who are attending NADA.  


For more information about the conference and registration, visit www.digitalmarketingstrategies.org/registration

The Digital Marketing Strategies Conference is created and executed by First Class Educators, the new sister company of PCG Digital Marketing. First Class Educators will take ownership of and build upon PCG Digital Marketing’s widely recognized educational events.
 

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