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Jared Hamilton
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Industry Press Releases

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Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Running an auto repair means that you have to take care of all kinds of details including scheduling, discipline, and customer service. Giving a customer t…

6 more reasons why we MUST move Techs to $40 to $50 an hour soon

6 more reasons why we MUST move Techs to $40 to $50 an hour soon

If you have followed my published articles in the past about retaining Techs (based on being a former dealership Fixed Ops Manager and my 17 years of r…

Auto/Mate Names Patrick Reilly as New Head of Marketing

Auto/Mate Names Patrick Reilly as New Head of Marketing

ALBANY, NY, UNITED STATES, December 5, 2016 /EINPresswire.com/ -- Auto/Mate Dealership Systems announced today that Patrick Reilly has joined its team …

Anyone can be a Bi-Lingual Salesman now

Anyone can be a Bi-Lingual Salesman now

I came across an article today on a piece of new technology developed by Waverly Labs.  It is an earpiece that translates between languages.  My …

Tips For Your Car Dealership Website

Tips For Your Car Dealership Website

The days of only advertising in the phone book for your car dealership are over. Having an online presence is now more important than ever before. The firs…

Naked Lime Marketing Adds E-Newsletter Service

KETTERING, Ohio – Feb. 4, 2012Naked Lime Marketing today announced a new selection in its full-service portfolio of marketing, advertising, and web solutions for dealerships: Naked Lime Marketing eNewsletters, which is a professional, fully managed electronic newsletter (e-newsletter) service. Targeted, custom-branded e-newsletters are one more digital marketing tool proven to help dealers increase customer loyalty and revenue.

Naked Lime Marketing eNewsletters are designed to complement a dealer’s branding and are published monthly in an easy-to-read, easy-to-navigate HTML format. Each eNewsletter contains a number of automotive and lifestyle articles, vehicle profiles, buying and service tips, and dealer promotions. Call-to-action links help drive traffic to the dealer’s website and social bookmarking tools allow readers to easily share the content with others.

“E-newsletters are an effective way for dealerships to stay ‘top of mind’ with customers and prospects without making a direct sales pitch,” said Trey Hiers, who oversees marketing at Naked Lime. “At the same time, producing and distributing an e-newsletter can be a daunting task for dealers who don’t already have the resources or technology in place. That’s where Naked Lime Marketing can help. Our marketing analysts work with dealers to create, publish, and distribute their e-newsletter with the right content that reaches the right customers at the right time. We make the entire process simple and more efficient for dealers.”

Dealers who use the Naked Lime eNewsletter service are able to measure results generated by their e-newsletters, including sales leads and customer and prospect retention rates.

The Naked Lime Marketing eNewsletter service is offered in partnership with IMN, a digital marketing company that delivers branded newsletters and content for more than 4,000 organizations worldwide. (www.imninc.com)

About Naked Lime Marketing

Naked Lime’s Naked Truth: Deliver bold and innovative full-service marketing, advertising, and web solutions and services that help automotive dealers turn the heads of consumers and inspire consumer loyalty at every point in the retail process. Connect with Naked Lime Marketing on the Web: www.nakedlime.com, Facebook: www.facebook.com/nkdlime, or Twitter: www.twitter.com/nkdlime.

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