Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Industry Press Releases

Industry Press Releases Industry Press Releases

Exclusive Blog Posts

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

Ecommerce and Auto dealers

Ecommerce and Auto dealers

Many of the ecommerce sites are now a days trying to test the waters of entering into the automobile sector by trying to engage customers on a small scale …

Webinar: PPC Science 101: Lower Spend and Increase Leads

It’s not uncommon for dealerships to double/triple their PPC budget and think that they will get double/triple the leads in return. Oh, if it were that simple life would be grand but that math just isn’t supported by the data and consequently huge dollars are being spent and wasted on wrongful SEM and PPC campaigns. Has your dealership fallen victim?

 

In order to explore the science (and science fiction) of search engine marketing, Jason Ezell of Dataium will use some amazing real dealer data and an excellent case study. This very compelling 1 hour webinar will open your eyes with astounding stats for this topic and a clear strategy that will help dealerships target their dollars and maximize their return from PPC/SEM ….using science – not science fiction!

 

5 attendees will receive Dataium's INSITE Standard tool, a completely independent reporting tool, for FREE for a year, a $1299 value!

 

PRESENTER: Jason Ezell is the President & Co-Founder of Dataium, LLC, the largest aggregator of auto shopper behavior data in the industry. With almost 25 years experience in the automotive industry, Jason Ezell first managed dealerships for over 8 years before being invited to join Autotrader.com’s first sales team in 1998/99. He then started one of the most unique and respected website companies in the industry. As a member of JD Power’s Internet Round Table, an NADA 20 Group Preferred Speaker and a Digital Dealer Conference Speaker, Ezell is well known as an expert in automotive Internet for his statistical approach to analyzing user data to better understand how to sell cars on the Internet.

 Unlock all of the community & features  Join Now