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Naked Lime Marketing to Participate in GM eSummit 2012 Digital Marketing Conference

Naked Lime Representatives Also Will Attend GM eSummit to Discuss
Naked Lime Services Approved for the GM iMR Turnkey Program 

KETTERING, Ohio – Aug. 23, 2012Naked Lime Marketing, a complete, full-service agency with expertise in traditional and digital marketing, advertising, and web services for automotive retailers, today announced that Aloysius Carl, digital marketing manager for Naked Lime, will be a panelist at the GM eSummit 2012 Digital Marketing Conference. Naked Lime representatives also will attend the vendor expo to address dealer inquiries about Naked Lime’s marketing, advertising, and web services included in the GM iMR Turnkey program (http://gmimr.nakedlime.com/).

The GM eSummit 2012 Digital Marketing Conference will feature the best in the industry addressing today’s most critical digital challenges and opportunities for dealerships. Carl will participate in the Digital Success Panel, which will address topics such as automotive digital marketing, how to best serve online car buyers, purchasing behavior of Millennials, and different uses of video for dealerships.

A 17-year veteran in business-to-business (B2B) and business-to-consumer (B2C) digital marketing, Carl currently leads the strategy, planning, and development of Naked Lime’s digital offerings and assists dealers in implementing Internet strategies that deliver results for their business. His expertise includes search engine marketing (SEM), search engine optimization (SEO), pay-per-click (PPC) advertising, digital reputation management, and social marketing.

Locations for the GM eSummit 2012 Digital Marketing Conference include:

  • Dallas/Fort Worth, Texas, on Thursday, Aug. 23.
  • Chicago, Ill., on Tuesday, Aug. 28.
  • Philadelphia, Pa., on Thursday, Oct. 11.
  • Orlando, Fla., on Tuesday, Oct. 16.
  • Las Vegas, Nev., on Monday, Nov. 12.

The cost to attend eSummit is only $299 per person, and eSummit expenses are now eligible for reimbursement under the Sales iMR program with GM Match. The conference registration fee and travel expenses (hotel, flight, food & beverage – excluding alcohol) are all eligible reimbursement items. Claims should be submitted on GMLAM.com for reimbursement. Early-bird reduced registration rates are available. Plus, when at least one of the dealership’s employees registers for the eSummit, the dealer principal or executive manager can attend for free.

For complete details and to register for the eSummit, visit www.GMeSummit.com.

For more information about Naked Lime Marketing, visit www.nakedlime.com.

About Naked Lime Marketing

Naked Lime Marketing’s Naked Truth: Deliver fresh and innovative full-service marketing, advertising, and web services that help automotive dealers turn the heads of consumers and inspire consumer loyalty at every point in the retail process. Connect with Naked Lime on the Web: www.nakedlime.com, Facebook: www.facebook.com/nkdlime, or Twitter: www.twitter.com/nkdlime.

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Media Contact:
Thomas Schwartz
937.269.9569
media@nakedlime.com

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