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Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Webinar: Use Social Media to Dominate Page 1 on Google

DealerOn Weekly Webinar Series
Thursday, April 11, 2013
12 PM EST/9 AM PST

"How to Use Social Media to Dominate Page 1 on Google"
Kate Frost
President of Kate Frost, Inc.

By now, most dealers have come to realize that you can’t claim full control of your dealership name on Search without first mastering the use of Social. Simply put, they are inseparable. And while social media may never produce the number of leads your website does, Social is still a vitally important part of any robust digital marketing strategy. The reality is if you want your search optimization efforts to soar you absolutely must have a strong social media strategy in place.

In this free 1-hour webinar, Kate Frost, will discuss how your dealership can use social media to dominate page 1 on Google. Attendees will learn:

  • Optimization Tips – Cover the most important frequency and content factors affecting your dealerships social media placement.
  • What Not to Do – Learn from the mistakes of others and what your dealership should avoid doing.
  • Lead Generation – How to capture leads and sell cars through social media.
  • Enhance your dealership’s social media marketing – walk away with a solid understanding of how to use Facebook, Twitter, G+, Pinterest, LinkedIn, FourSquare and YouTube to increase your dealerships online visibility.

So if you’re sitting at the intersection of Search and Social and you want to improve both, then this is one webinar you can’t miss!

Presenter: Kate Frost is the President of Kate Frost, Inc., which helps their dealership clients to improve their lead-handling processes and digital marketing. Kate has an extensive background in automotive advertising and brings a unique insight into the automotive digital marketing realm. From online advertising and branding to engaging social media and web site enhancement, Kate helps establish and maintain dealerships digital presence. With well over a decade invested in the automotive industry, she has collaborated with numerous OEMs, dealer groups and single-store operations both through in-store, outside sales and most recently in a digital media consulting capacity. Kate is an avid traveler and she can be reached at Kate@KateFrostInc.com.

 

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