Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Industry Press Releases

Industry Press Releases Industry Press Releases

Exclusive Blog Posts

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

Haystak Digital Marketing Launches New Auto Dealer Website Platform

Haystak® Digital Marketing, a leading provider of digital marketing services for the automotive industry, announces the upcoming launch of an all-new website platform which will enhance and integrate with Haystak’s entire suite of digital marketing products and services.
 

“The new website platform is a natural extension of Haystak’s core strengths and services that will further increase the value of our digital marketing services and enable efficiencies for our dealers by fully integrating websites with all their digital marketing initiatives,” explained Duncan Scarry, General Manager and Founder of Haystak Digital Marketing.

Developed from the ground up with the latest, most innovative technology, the Haystak platform will offer dealers:

  • “Responsive” technology that automatically detects how shoppers access a dealership website — from a phone, tablet or desktop computer. Shoppers will access the dealership’s website in a format specific to their particular device, which increases the ease of website navigation for the user.  Although industry experts recommend this practice, most websites currently have only a single format that attempts to accommodate all devices.
  • Dynamic website content that is easy to design, edit and update. Dealers can choose website designs from an extensive library of tested templates, or Haystak can create completely custom designs, depending on the dealership’s needs.  The content management center also gives users complete control over all aspects of their dealership’s website.  Design changes can be made quickly, often with the click of a single button; making it easy to create and update new content and web pages, with no code necessary.
  • Integrated search engine optimization (SEO) and advanced reporting. Features include dynamic multi-dimensional SEO content creation, and advanced SEO reporting tools that show the dollar value of organic initiatives and track competitors’ performance.  In addition, all Haystak search team members are Google® and Bing® certified and available to consult with customers.
  • Personalization. The new website platform can dynamically change site content based on shoppers’ behavior to offer the most relevant content.  Haystak’s new platform also creates and updates dealership contact information and placements on all major online yellow pages to keep local listings current and ahead of competitors.
  • Comprehensive dashboard analytics. Haystak’s web analytics packages range from the most basic to the most advanced, depending on the dealership’s reporting and data analysis needs.  Reporting tools seamlessly integrate the performance of all digital marketing initiatives in an easy-to-read and interpret interface that includes a dashboard with rankings, geographies, competitors and overall site health.

Haystak will debut the new website platform at the upcoming National Automobile Dealer Association (NADA) convention in New Orleans (booth #2538).

 

http://bit.ly/KwvTNF

 Unlock all of the community & features  Join Now