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Expanded roster of presentations selected by a dealer panel; topics range from wearable tech, social media, mobile marketing and SEO to F&I, service, location-based and website strategies, and more; breakout presenters include some of the auto industry’s most innovative dealer executives and thought leaders
Salt Lake City, UT – September 4, 2014 – DrivingSales today announced the full agenda of breakout speakers and presentations for the 2014 DrivingSales Executive Summit (DSES). The presentations, selected by a panel of auto dealers from a competitive field of applicants, comprise some of the industry’s most innovative dealer executives and thought leaders. All breakout sessions offer actionable strategies designed to improve operations, effectiveness and profitability in six distinct categories: Advanced General Marketing, Dealer Operations, Mobile, Search, Website Optimization, and Social Media, and include topics ranging from wearable technology to improving dealership culture.
The DSES, which had record attendance in 2013, and has sold out every year since inception, is unique in the industry because auto dealers determine the speakers and agenda. This year’s sixth annual summit will be held Sunday, October 12th through Tuesday, October 14th, 2014 at the Bellagio Las Vegas. The breakout speakers join an agenda that also includes keynotes from digital expert and best-selling author Brian Solis; SEO ‘Wizard’ Rand Fishkin; eMarketer’s lead digital auto analyst, Mike Hudson; Kellogg School of Management marketing professor Florian Zettelmeyer, and online marketing pioneer, Bryan Eisenberg.
“We are very excited to expand the range of breakout sessions at the DSES even further this year with an impressive roster of innovators and tacticians from some of the top companies and dealerships in our industry – all selected by those who understand best what it is our attendees want to know: their dealer peers,” said DrivingSales CEO and Founder, Jared Hamilton. “The diversity of topics this year is indicative of the increasing demands today’s digital/always-on universe places on the dealership - from bleeding edge topics such as wearable technology, to the latest evolution of mobile and social media, to key operational tactics from new car sales to F&I to service. Our mandate with DSES is to provide ahead-of-the-curve insights, actionable information, and profit-building practices that our attendees can take home and immediately implement in their stores. We have no doubt that this year’s agenda will achieve just that.”
2014 DrivingSales Executive Summit Breakout session speakers/presentations include:
Advanced General Marketing
For the full DrivingSales Executive Summit agenda and more information on speakers and presentations go to http://drivingsalesexecutivesummit.com/agenda/breakout-speakers/
For more information about the DrivingSales Executive Summit and to register before the event sells out, go to www.drivingsalesexecutivesummit.com or contact firstname.lastname@example.org. Stay tuned for DSES news as it develops on www.twitter.com/drivingsales and on facebook.com/drivingsales. Participate in the conversation using #DSES as preparations continue throughout the year.
Check out today's blog on DrivingSales at: http://www.drivingsales.com/blogs/DSNews/2014/09/04/announcing-dses-2014-breakout-speakers
About The DrivingSales Executive Summit (DSES)
The DrivingSales Executive Summit is where the most progressive dealers gather to collaborate and learn forward-thinking trends in automotive operations. DSES features world-renowned experts on marketing, technology and retail operations from inside and outside the industry who provide the most valuable and actionable insights for today’s dealership professionals. The DSES agenda is dealer-driven, ensuring the content is 100 percent focused on the needs of progressive dealers. Only the top 10 percent of speaking applications selected by DrivingSales members make it on the agenda.
To protect the quality of the event, seating is limited and always held at a 5-diamond venue. DSES has sold out every year. For those interested in attending, securing seating as early as possible is recommended. For more information, visit DSES.com
DrivingSales is a professional network serving the auto industry with dealer-driven news and information, online training, and performance data, all to enable dealers to make critical business decisions at their dealerships. DrivingSales’ mission is to connect progressive dealership professionals to the people and information they need to maximize their success. Founded by a third-generation car dealer, and opened up to the industry in 2008, today DrivingSales has registered users in over 50% of new car dealerships in the US and is active in several other countries around the globe. To learn more about the DrivingSales community, training or performance analytics visit DrivingSales.com, DrivingSalesUniversity.com and DrivingSalesData.com
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