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Industry Press Releases

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5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

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Flick Fusion Partners with Chroma Cars To Provide Customized, Scalable Video Marketing Solutions to Auto Dealerships

Urbandale, IA--June 15th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today a new partnership with Chroma Cars (www.chromacars.com), a full-service inventory management, photography, website and digital marketing services provider to more than 300 auto dealerships. Chroma Cars is now offering Flick Fusion's customized, scalable video marketing solutions that allow auto dealers to grow their video marketing strategies slowly over time, based on performance and ROI.

"Most auto dealers start with inventory videos on their Vehicle Display Pages (VDPs)," said Tim James, Vice President of Sales for Flick Fusion. "Once they see the increased website traffic, longer site visits and increased conversion rates, they feel more comfortable and see the value in trying another video marketing strategy such as video emails or dealership value proposition videos."

"Just as stitched videos became the standard replacement for static photos, live inventory videos are becoming the next must-have digital marketing strategy for auto dealer websites," said Jerry Medlen, Operations Director for Chroma Cars. "Live video walkarounds and virtual test-drive videos are proven to attract and engage car shoppers, while Flick Fusion's video distribution process helps to increase dealers' organic SEO rankings."

Flick Fusion's video marketing platform provides lot service companies with a turnkey solution for creating and distributing inventory videos. Marketing reps can use their mobile devices or camera of choice to capture live video walkarounds of vehicles, then instantly upload the videos from their mobile device, a Windows Native application or via File Transfer Protocol (FTP).

Once the videos are uploaded, the Flick Fusion platform automatically completes the post-production work and distributes the videos to dealerships' inventory pages, YouTube and other third-party inventory sites. The Flick Fusion platform makes it easy to add custom branding, promotional offers and banners, certifications and Carfax details to the completed inventory videos.

For more information, call Chroma Cars at (800) 501-0592 or Flick Fusion at (800) 247-2502.

About Chroma Cars

Since 2006 Chroma Cars has been delivering inventory management, photography, website and digital marketing services to auto dealerships. Chroma Cars developed its small business content management platform in partnership with several auto dealers; resulting in a robust, flexible and cost efficient solution that helps auto dealers build website traffic volume and convert visitors into leads. From Buy Here-Pay Here to highline, high volume franchise dealers to single point new or used car lots; Chroma Cars has a car dealer website, SEO/SEM or Social Media Marketing solution to meet high performance expectations. For more information visit http://www.chromacars.com

About Flick Fusion

Flick Fusion specializes in creating, managing, and distributing dynamic and cost-effective online and mobile video products. Through its automated video generation and dynamic video marketing platforms, Flick Fusion offers the automotive industry's only “completely integrated” video solution that incorporates real-time rule/behavior based content based upon a car shopper's activity across multiple touch-points and throughout the entire buying cycle. Each video is designed to help dealerships reach and engage with customers, delivering increased sales and ROI. Flick Fusion produces video content for more than 3,000 dealerships and more than a dozen reseller partners. For more information, visit www.flickfusion.com.

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