DrivingSales, LLC
Dealertrack Announces Latest eMenu and Aftermarket Network Addition in Zurich North America
Creates Digital Efficiencies for Dealers and Better Experiences for Consumers
New Hyde Park, NY, March 20, 2018 – Dealertrack, a Cox Automotive brand, continues to deliver innovative solutions that enhance the F&I experience, as the organization announced today that Zurich North America joins the brand’s leading, most trusted aftermarket network. With Zurich as a network participant, Dealertrack’s aftermarket network creates more opportunity for dealers to deliver a more digitized, efficient aftermarket experience to car shoppers through an efficient Menu Selling workflow. This network expansion, currently in pilot, will be available to dealers at the NADA 2018 show in Las Vegas.
“Our latest research tells us that consumers are still not satisfied with the F&I and aftermarket sales process, and Dealertrack continues to look for innovative ways to improve and enhance those experiences through our products and our network,” said Cheryl Miller, Dealertrack Vice President and General Manager, F&I Solutions. “Zurich brings tremendous value to the table as a network participant, as Dealertrack aims to deliver more streamlined workflows for dealers to offer the most connected retail experience for consumers.”
Through Dealertrack’s Menu Selling workflow—powered by eMenu and eMenu for iPad® product offerings—today’s dealers will have the ability to access product rates, present products instore through a mobile-first experience, generate, submit and remit contracts to Zurich, all while providing the ultimate shopping experience for consumers when it comes to aftermarket sales.
With the addition of Zurich to the Dealertrack platform, dealers can also present Zurich content on their website through Cox Automotive’s Accelerate digital retailing experience. Zurich’s entire line of protection products will be available through the integration including:
- Service Contract
- Guaranteed Asset Protection GAP
- Pre-Paid Maintenance
- Theft Protection
- Road Hazard Tire & Wheel
- Limited Warranty
- Key Protection
- Select Protection Bundle
- Paintless Dent Repair
- Extended Wear and Tear
Improving efficiency and experience have been a winning combination for auto retailers. Dealers that subscribe to eMenu for iPad® saw an average increase of 32 percent in F&I product price and took in $354 more F&I profit per deal over dealers that only used eMenu. (Averages based on Dealertrack subscribers Jan-July 2017).
“To truly achieve innovation in any industry vertical, it comes down to choosing the right companies to collaborate with,” said Marie Knight, Head of Direct Markets & Programs Strategic Services at Zurich. “Providing our auto dealers access on the Dealertrack network to seamlessly submit and remit contracts to Zurich provides that customer centric approach we strive for every day.”
For more information on this innovative collaboration, please visit Dealertrack’s website.
About Dealertrack
Dealertrack is the leading provider of digital solutions to the automotive retail industry. Whether you're a dealer, a lender, a manufacturer, or a state agency, our integrated and intuitive approach to products and services makes your workflows more efficient, transparent, and profitable. From our pioneering Digital Retailing tools—bridging the gap between the online and in-store experience—to our lender network (the largest in North America) Dealertrack is the only company helping enable the transformation of auto retailing. Dealertrack is a part of Cox Automotive. For more information please visit www.coxautoinc.com.
About Cox Automotive
Cox Automotive Inc. makes buying, selling and owning cars easier for everyone. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, 40,000 auto dealer clients across 100+ countries and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion. coxautoinc.com.
About Zurich Insurance Group (Zurich)
Zurich is a leading multi-line insurer that serves its customers in global and local markets. In North America, Zurich is a leading commercial property-casualty insurance provider serving the global corporate, large corporate, middle market, specialties and programs sectors. Zurich can trace its roots in the U.S. automotive industry back to 1922, with the founding of the Universal Underwriters Insurance Company; and provides commercial insurance and risk engineering services to the automotive retailer industry segment including franchised auto, motorcycle and powersports and RV dea For franchised auto, motorcycle and powersports dealerships, we also offer consultative services and income development and management tools to help you maximize F&I opportunities, maintain compliance and increase customer satisfaction, along with a full suite of F&I products. For more information go to www.zurichna.com.
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