Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
InternetReputation.com

InternetReputation.com

Exclusive Blog Posts

2017 Presidents Club Insights - Patrick McMullen

2017 Presidents Club Insights - Patrick McMullen

Listen to what Patrick McMullen from MAXDigital has to say about the future of automotive, what dealers can do today to prepare, and how DrivingSales Presi…

Five Tips for Selling Used or Certified Pre-Owned Vehicles

Five Tips for Selling Used or Certified Pre-Owned Vehicles

Selling used or certified pre-owned vehicles can be daunting task. With prices, laws, and competition varying across the country selling a pre-owned car fo…

What Motivates Your Employees to Perform?

What Motivates Your Employees to Perform?

Sorting through resumes, you find applicants who show potential. There are some with experience to walk on the job and set your service department abla…

How to Recruit the Best Talent for Your Dealership

How to Recruit the Best Talent for Your Dealership

Employee turnover can cost a dealership approximately $400,000 per year through lost sales, service offerings, new hire search, and training expenses even …

2017 Presidents Club Insights - Mark Brown

2017 Presidents Club Insights - Mark Brown

Hear from Mark Brown, sales director at Grappone Auto, about what he thinks is coming for the auto industry, how dealers can prepare, and how the DrivingSa…

How to Get More Reviews for Your Company

What can you do to acquire positive​ online business reviews?

023f56374496190363c0da700fa128e7.png?t=1

We all know that online reviews are extremely important in the modern marketing age. While there are other ways to improve your SEO more dramatically, reviews have a lot of sway when customers are deciding where to eat or what to buy. A review is basically a word-of-mouth recommendation, and studies have shown that online reviews have a lot of power. It's worthwhile to invest some time and effort into acquiring a solid base of positive reviews for your company.

However, you may be at a loss when deciding just where to start. We have some great tips to help you get more reviews for your company so when people search for your business and read about it, they choose you.

5 Ways to Generate More Business Reviews Online

Ask with an email. With the major exception of Yelp!, there's nothing wrong with outright asking for a review. If you have any way to get your customer's email address at time of service, go ahead and send out a response email asking them for a review. You might be surprised at the positive reception you get for doing this.

Link your profiles on the website. So long as you don't say, "review us here!" you can certainly link to your Yelp! profile on your website, among others. You might notice that many stores have the "People Love Us On Yelp!" sticker prominently displayed. This is a mega hint to get people to visit the site and review. You can hint on your website, too.

Create simple printouts to hand to customers with their receipts. When service is over, hand them a piece of paper that has a list of sites to review you at. It's basically the non-tech version of sending an email, but if you're a non-tech type, this is a quick and easy way to ensure that you get your review sites in the eyes of your customer. You can also add links to your review profiles at the end of receipts, but considering how many people never actually look at the receipt it may not be noticed.

Ask with your voice. Again, this is not very technical, but quite effective. Feel free to physically ask your customers to review you after you render a product or service. No harm done. Train your staff to ask for reviews at the end of service as well. If you place follow-up phone calls with your clients, ask them when you call.

Respond to your customers' reviews if possible. If you get a bad review, this helps you appear caring and committed to customer service. If you get a good review, it shows that you're actively engaged with your customers and grateful for their feedback. Either way, this encourages other customers to interact with you through reviews.

However, remember to be careful about getting an avalanche of reviews, since if you get too many at once it can trip off a filter and they may not appear. If you're using the above advice to generate online reviews the the honest way, however, this shouldn't be a problem.

 Unlock all of the community & features  Join Now