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Jared Hamilton
From: Jared Hamilton
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Jade Makana

Jade Makana Social Media Maven

Exclusive Blog Posts

Auto/Mate Names Patrick Reilly as New Head of Marketing

Auto/Mate Names Patrick Reilly as New Head of Marketing

ALBANY, NY, UNITED STATES, December 5, 2016 /EINPresswire.com/ -- Auto/Mate Dealership Systems announced today that Patrick Reilly has joined its team …

Anyone can be a Bi-Lingual Salesman now

Anyone can be a Bi-Lingual Salesman now

I came across an article today on a piece of new technology developed by Waverly Labs.  It is an earpiece that translates between languages.  My …

Tips For Your Car Dealership Website

Tips For Your Car Dealership Website

The days of only advertising in the phone book for your car dealership are over. Having an online presence is now more important than ever before. The firs…

4 Million Views In One Week - Here's How We Did It

4 Million Views In One Week - Here's How We Did It

Thanksgiving Eve.  Turkeys were being prepared to go in ovens.  Drinks were being poured.  And we were preparing to launch a video that we k…

Becoming an ACTIVE leader 101

Becoming an ACTIVE leader 101

Today’s workforce needs immediate feedback, constant counseling and suggestions to maintain motivation and focus on the current goal. The days of bei…

Google Announces Cobalt/ADP AdWords Premier SMB Partner Status

Cobalt One of Elite Automotive Marketing Vendors Selected for Google Distinction

Today, Google announced that Cobalt has been selected as a Google AdWords Premier SMB Partner. Cobalt is one of the few automotive marketing providers to receive this distinction.

“We are excited to launch the Google AdWords Premier SMB Partner program with hand-picked, highly qualified companies like Cobalt/ADP,” said Ben Wood, Head of Google’s Americas channel sales partnership in a press announcement, “Automotive dealers will not only benefit from Cobalt’s in-depth training, but from their years of relationship in the local market.”

The Google partnership is the latest testament to Cobalt’s sophisticated digital advertising capabilities. Cobalt’s unique automotive paid search program is driven by a Bid Optimization System (BOS) which drives the very best monthly performance for an individual dealer or across a network of dealerships. It is the only system on the market, in any vertical, that manages budgets on pre and post-click performance across multiple channels (i.e. Paid Search and Display).

“We are honored that Google has again recognized the value created by Cobalt’s innovative and unique digital advertising platform,” said Max Steckler, Vice President of Advertising Solutions. “This recognition is further evidence that Cobalt Digital Advertising Solutions are industry-leading in their ability to provide a seamless, integrated experience for consumers throughout their buying journey resulting in qualified buyers to dealers and their manufacturer partners.”

“We are proud to be recognized for our  full spectrum online advertising program,” said Charles Tilton, Senior Product Marketing Manager for Advertising. “Our integrated solution enables us to optimize across channels, deliver dynamic content based on consumer behavior, and gives us access to media that would otherwise be unavailable to the average dealership.”

Learn more  about Cobalt’s Premier SMB Partner Status.

Tommy Bay
Congrats, Cobalt! That's pretty awesome.
Jade Makana
Thanks Tommy! There is a decent amount of latte-toasting going on over here, I confess;)
Tommy Bay
Hahaha - well, it sounds like you deserve it. Toast a latte for me, too. :)
VJ VJ
Yesssss!!!
Lindsey Auguste
Congrats to Cobalt! Cheers!

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