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James Maguire

James Maguire Sr. Director of Marketing

Profile

Name: James Maguire
Title: Sr. Director of Marketing
Company: Experian Automotive
Phone: Private
Location: Private , Private
Summary:
As Sr. Director of Marketing for Experian Automotive, I design the go-to-market strategies for our big data driven solutions, including AutoCheck.com. My previous experience includes: management of Experian Automotive's product set which empowers marketers to target, personalize and measure meaningful consumer interactions; Director of Product Management for CDK Global where I managed the vision, development and marketing for a SAAS suite of workflow management tools used by thousands North American auto dealers. head of marketing for Cars.com; and VP of Marketing for National Advanced Technology Solutions which I helped to be successfully acquired by DealerTrack. While previously at ADP Dealer Services, I launched AutoConnect.com which evolved via a joint venture to become AutoTrader.com.

Recent Activity

  • people
    May 25th
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    Updated a product, AutoCheck vehicle history reports.
    May 23rd
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    Updated a product, AutoCheck vehicle history reports.
    May 23rd
  • people
    May 23rd
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    May 23rd
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    May 23rd
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    May 23rd
  • people
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017
  • edit
    Updated their profile.
    Jun 22, 2017

Blog Posts

Should You Let Your Employees Set Their Own Schedule?

Should You Let Your Employees Set Their Own Schedule?

As a business owner specializing in car dealerships, you might have contemplated allowing your employees to set their own schedule to instigate efficiency …

What You Should Focus On Instead of Service Sales in the Final Quarter

What You Should Focus On Instead of Service Sales in the Final Quarter

Well into the last quarter of 2018, most service managers are looking at the DOC and wondering if they’re going to achieve their target. And if n…

When Digital Starts Winning, Fight Back

When Digital Starts Winning, Fight Back

In the last few years, a war between dealerships and independent service centers over consumers has fueled a competitive fire. At stake is millions sp…

Obtain a SaaS Valuation with Subscription Revenue

Obtain a SaaS Valuation with Subscription Revenue

Have you ever noticed how the market values dealerships versus how it values Software as a Service (SaaS) businesses that derive income from the same autom…

How to win the BIG Pot of Money in Today’s New Car Game

How to win the BIG Pot of Money in Today’s New Car Game

This is a guest post from Brian Finkelmeyer, Senior Director of Business Development of vAuto.  He'll be speaking at the 2018 DrivingSales Ex…

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