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James Maguire

James Maguire Sr. Director of Marketing

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Profile

Name: James Maguire
Title: Sr. Director of Marketing
Company: Experian Automotive
Phone: Private
Location: Private , Private
Summary:
As Sr. Director of Marketing for Experian Automotive, I design go-to-market strategies for our big data-driven solutions, including AutoCheck.com. My previous experience includes: management of Experian Automotive's product set to target, personalize and measure meaningful consumer interactions; Director of Product Management for CDK Global where I managed the vision, development, and marketing for a SAAS suite of workflow management tools used by thousands North American auto dealers. As head of marketing for Cars.com; and VP of Marketing for National Advanced Technology Solutions which I helped to be successfully acquired by DealerTrack. While previously at ADP Dealer Services, I launched AutoConnect.com which evolved via a joint venture to become AutoTrader.com.
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    Jun 25, 2019
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    Jun 25, 2019
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    May 25, 2018
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    Updated a product, AutoCheck vehicle history reports.
    May 23, 2018
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    May 23, 2018
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Blog Posts

5 Ways to Prevent Distrust in Service

by Connor Wolanski 13 hours ago

5 Ways to Prevent Distrust in Service

by Connor Wolanski 13 hours ago
*This article previously appeared in the Reynolds and Reynolds FUEL monthly newsletter* By Jeff Adams It’s no secret some consumers have a sens…
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Why Millennials Skip Your Service Drive

by Phil Spagnoli 19 hours ago

Why Millennials Skip Your Service Drive

by Phil Spagnoli 19 hours ago
Remember when industry experts were predicting that millennials weren’t interested in owing vehicles? Turns out, they were wrong. The millennial gene…
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The real competition to your dealership's service drive/quick lane

by Mike TheCarGuy Correra Yesterday

The real competition to your dealership's service drive/quick lane

by Mike TheCarGuy Correra Yesterday
I am in dealerships daily working with them on increasing efficiency and improving business in all departments, recently I have had a few experiences with …
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3 Keys To Adding Efficiency To BDC Operations in 2021

by William Haynes 5 days ago

3 Keys To Adding Efficiency To BDC Operations in 2021

by William Haynes 5 days ago
2020 has been anything but normal, but if you stop and think about the opportunities it's provided to help us as dealerships grow and better understand…
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What is Technical SEO

by Bryan Wilson 7 days ago

What is Technical SEO

by Bryan Wilson 7 days ago
Technical SEO  Increasing organic traffic to your auto dealership's website is a leading goal for your marketing efforts, so search engine opti…
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