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As Sr. Director of Marketing for Experian Automotive, I design go-to-market strategies for our big data-driven solutions, including AutoCheck.com.
My previous experience includes: management of Experian Automotive's product set to target, personalize and measure meaningful consumer interactions; Director of Product Management for CDK Global where I managed the vision, development, and marketing for a SAAS suite of workflow management tools used by thousands North American auto dealers. As head of marketing for Cars.com; and VP of Marketing for National Advanced Technology Solutions which I helped to be successfully acquired by DealerTrack. While previously at ADP Dealer Services, I launched AutoConnect.com which evolved via a joint venture to become AutoTrader.com.