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Jared Hamilton
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Jared Hamilton

Jared Hamilton Founder - CEO

Exclusive Blog Posts

VOI vs ROI

VOI vs ROI

We all seek growth, personally and professionally. What I’ve come to understand is that growth in a business isn’t measured by ROI alone. …

Develop Your Next-Gen Leadership from Service Employees

Develop Your Next-Gen Leadership from Service Employees

Service employees work hard, really hard. The service department is a baptism-by-fire style of teaching, especially in busy domestic dealers where there is…

4 Benefits of Omnichannel Marketing

4 Benefits of Omnichannel Marketing

Marketing is becoming increasingly complex, with the proliferation of ‘Big Data,” predictive analytics and new mobile and digital channels. To …

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Part Four: Summary - Digital Retailing, Done Right, is the Answer! The automotive reality in today’s era of ecommerce is that Digital Retailing ha…

Why New Doesn't Always Mean Better for Auto Industry Marketers

Why New Doesn't Always Mean Better for Auto Industry Marketers

Global advertising spend is expected to exceed half a trillion dollars for the fourth year in a row, and American brands are once again fueling t…

O-RammaAn O-Ramma can be just about anything, and no matter what you choose to do as you O-ramma, it will be an absolute HOOT.

Some of my favorite O-Ramma's are: Dart O-Ramma, Putt O-Ramma, Horse shoe O-Ramma (yes we put a horseshoe pit at the dealership) and we even did a Basketball O-Ramma. (Although there is most likely a big disparity in ability to play basketball among your sales team, so this one may not be too fair.)

Basically an O-Ramma is you setting targets for cars sold, write-ups, or whatever and they earn throws of the darts, tosses of the horse shoes or whatever. The winner of the actual game gets the dough $$. (or it is passed out according to a % to first, % to second % to third and so forth.) The unique plus to an O-Ramma is that it will get your team interacting in somewhat of a social setting. They can have a good time after sales meeting or late one day after work.

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