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Jared Hamilton
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Jared Hamilton

Jared Hamilton Founder - CEO

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Compras en línea modernas

Compras en línea modernas

Las computadoras se han utilizado para más cosas que la informática y los juegos desde hace algún tiempo, de hecho, la mayoría …

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Part Four: Summary - Digital Retailing, Done Right, is the Answer! The automotive reality in today’s era of ecommerce is that Digital Retailing ha…

Why New Doesn't Always Mean Better for Auto Industry Marketers

Why New Doesn't Always Mean Better for Auto Industry Marketers

Global advertising spend is expected to exceed half a trillion dollars for the fourth year in a row, and American brands are once again fueling t…

Are all 3rd Party trade in leads the same (like banging your head into a wall)?

Are all 3rd Party trade in leads the same (like banging your head into a wall)?

Over the last year, we have used several companies to assist in the "Hurry Up and grab these hot trade-in leads" trend.  We trained staff.&n…

10 Steps to Become a Servant Leader

10 Steps to Become a Servant Leader

The term “servant leadership” was first coined in an essay written by Robert Greenleaf in 1970. Later he expanded the essay into a book, which …

 

How do you distinguish between an idea and an opportunity?
 
This is a big focus at Babson, perhaps that's why they are the #1 Business School for entrepreneurship.  Lets face it, everyone thinks they have good ideas. But what is the difference between a neat-o idea and a valid opportunity? This is one of the most crucial questions for entrepreneurs, managers, and leaders. Knowing the importance of such a question is essential, but understanding the real difference between the two is never easy.
 
There is simply not enougt time in the day to chase ideas, so to be an effective manager you've got to seperate the "ideas" from the "opportunities" and zero in on the opportunities.  You must evaluate opportunities from all angles. Whats the investment? Whats the return? What are the potential pitfalls? Even what are the opportunity costs associated by not putting your energy elsewhere.
 
Right now you should be focusing on the basics, unless you have your hands on a true opportunity that is gaining traction.  There is enought car deals to be had by insuring your product knowledge is nailed and you are prepared to handle the potential objections you have.  Is your follow up process perfected? Are you executing the tasks you have been given.
 
Especially in tough times focus on the basics and build your foundation.  If you are going to chase concepts... be sure its more than just "a good idea" and truly a valid opportunity and you can insure you will reach your potential regardless of market conditions. 

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