Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
Jason Volny

Jason Volny National Training Manager

Exclusive Blog Posts

Top 3 Reasons Your Dealership Needs a YouTube Channel

Top 3 Reasons Your Dealership Needs a YouTube Channel

If your dealership doesn’t already have a dedicated YouTube channel, it’s time to get one. You may think that since you post videos on your web…

Deciphering Millennials’ Buying Habits to Strengthen Selling Tactics

Deciphering Millennials’ Buying Habits to Strengthen Selling Tactics

No one wants to admit it, but millennials have a tremendous influence on every industry they interact with. They have the power to share one negative post …

Three Stages of the Auto Shopping Journey

Three Stages of the Auto Shopping Journey

In May, Luth Research published their findings about the car buying journey. They followed 400 car buyers over 30 days and they found there are three …

How to Keep Customers Away from Your Business

How to Keep Customers Away from Your Business

Growing a business can be challenging and fun, but sometimes it has an unfortunate side effect: more customers. With customers come revenue, and as a busin…

The Click that Didn't Stick: Top Things to Check When Struggling With Conversion!

The Click that Didn't Stick: Top Things to Check When Struggling With Conversion!

There is nothing more frustrating - or so it seems - than to search something, get a result, but once you clicked through the page does not have anything t…

Why Your Dealership Needs A Better Employee Development Strategy

We are entering the age of the Millennial, called the Job-Hopping Generation by Gallup. As such, discussions in employee development are having to shift beyond just turnover and focus on how in increase performance. After all, if you can build up your employees, your business will benefit and it could even help with turnover rates. Win-win.

Employee Development Strategies Car Dealership

The solution is surprisingly simple: you need to boost morale. If your employees are unmotivated, they aren’t going to do their best work or have much desire for improvement. The goal, then, is to build up a work culture and environment that motivates employees and encourages growth. Easier said than done, right? Well, maybe not. There are several things you can implement tomorrow to boost employee morale at your company:

Recognize Employees for Positive Actions

It can be draining and highly unmotivating if an employee feels they are doing a good job but is never recognized for it. We’re all human; we all benefit from praise now and then. Knowing they’ve done a good job can give an employee the boost they need to keep up the hard work.

Break Up the Monotony

Sometimes companies can fall into a rut, following the same routine day in and day out. You don’t have to do anything big, either; bring in donuts or breakfast for your employees once a month. Take the office out to lunch every now and again. A little break in the workday can help employees reset and renew their vigor (as well as look at projects with fresh eyes).

Hold Work Activities that Include Families

Employees with families often forgo company activities held outside of working hours because they cut into “family time.” If your company makes some of those activities family-friendly (and encourage employees to bring their families), more employees can attend and use it as a chance to bond with their coworkers.

Be Flexible

Maybe you have an employee who wants to come into work two hours early and leave two hours early. If it’s feasible (a.k.a. The employee’s presence isn’t absolutely necessary during those last two hours), allow them to make their schedule. As long as work performance holds steady and projects are completed, encouraging your employees to adjust their schedules can actually boost morale. After all, your employees are adults; they don’t want to be treated like children. In the same vein, avoid micromanaging. Trust your employees to do their work until they give you a reason not to trust them.

Provide Clear, Consistent Feedback

Your employees are people, not drones, and you need to remember that when providing feedback. Build appropriate relationships with your employees and get to know who they are on a personal level; this builds trust and will make them more receptive to any feedback you provide. After all, who are you more likely to listen to: a higher-up you never speak to and feel you don’t know, or someone you do know? Feedback should be detailed and precise. Vague platitudes like “Good job on this project!” or “This needs more work” are unhelpful. What part of the project was done well? What area needed work? What specific advice or praise can you give your employees on the matter? Precise feedback will encourage good behavior and give employees a clear direction for improvement. And, of course, be kind in feedback and constructive criticism. People rarely respond well to rudely phrased feedback, or criticism that hurts or embarrasses them.


Kelly Kleinman

All great strategies.  I came in two hours early to leave two hours early today so, ya, it works!

Amanda Gordon

Nice article. Once a quarter we shut down two hours early and have a company bonding event so it doesn't cut into "family time" and families are more than welcome. 

R. J. James

Jason... All are great strategies.  The first four can increase employee engagement and positively impact the dealership's culture.  It's the fifth strategy, "Provide Clear, Consistent Feedback" that I find most businesses, not just dealerships, struggle with the most.

Mark Rask

These are all great strategies

 Unlock all of the community & features  Join Now