CDK's purchase of Auto/Mate may create a major disruption in the dealer management system (DMS) industry. Here is our take. DOWNLOAD
While exploring the new Google Knol, a service that acts like a mixture of Wikipedia and Squidoo/HubPages, I started experimenting with a knol about automotive SEO. What started off as an experiment turned into a long, drawn out explanation of the basics of automotive search engine optimization.
Rather than duplicate it here, I will put a link to it for later reference. Future follow-ups will be posted on this blog rather than on Google Knol, but for a good, quick read, check it out. Also, I posted a video of me in an interview as a Car Dealer SEO. It should make for some pretty cheesy midday watching. Grab your popcorn and check it out.