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From: Jared Hamilton
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JD Rucker

JD Rucker Founder

Exclusive Blog Posts

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Interview With Ken Kupchik, Sales Humor Creator

Interview With Ken Kupchik, Sales Humor Creator

Last month, the was our top blog. So we decided to interview Sales Humor creator Ken Kupchik to get learn more about his successful social media platforms,…

Is Your VDP Your MVP?

Is Your VDP Your MVP?

The vehicle display page (VDP) is often the last page a customer sees before contacting a dealer. By the time they’ve arrived there, they’ve li…

Where Should You Spend Your Time at NADA 100?

Where Should You Spend Your Time at NADA 100?

You’re taking time away from your busy service or parts department, all on the company dime, to attend NADA 100 in New Orleans. You’d better ha…

Google ChangesLeave it to Google.  Just when search engine optimization companies were starting to get a better understanding of what it takes to get their clients on top of the search engine results pages, Google starts to make some major changes.

There have been major changes in the past, but only two in the last couple of years.  One was Universal Search, which many companies are starting to get into.  The other was the effect of paid links on PageRank.  These two are miniscule compared to what is coming down the road.

In true Google style, they have not come out and made any major announcements.  Like a ninja, they are simply setting themselves up quietly to make silent kills.  That's how they work.

Because this blog is read by both our clients and our clients' competitors, I cannot go into too many details here.  This is just a heads up.  A warning.  Ask your SEO company or website provider about the following current and upcoming changes to the Google algorithm:

  • Semantic Indexing and Ranking and LSI
  • Recent Changes to the Webmaster Guide
  • Social Media PR Hits
  • Changes to Duplicate Content

Again, I hate to tease, but it is too valuable of information to "let out of the bag".  Just ask your providers.  If they are silent or do not have answers that sound like they're on top of it, run.

Read more about SEO for Car Dealers on this blog.

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