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Jared Hamilton
From: Jared Hamilton
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JD Rucker

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Exclusive Blog Posts

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Tips for Leaving a Voicemail

Tips for Leaving a Voicemail

The Voicemail So you receive an internet lead and you call and they don't answer...now what? We leave a message right? Let's say the customer in…

Keeping the In-Person Touch While Selling Cars in the Digital Age

Keeping the In-Person Touch While Selling Cars in the Digital Age

  For better or worse, the internet has become an indispensable appendage in our every day lives. Many of us would rather spend every minute glued …

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

On day one of the 2018 CES Show, an enthusiastic crowd of 400+ media gathered at Mandalay Bay to hear Akio Toyoda’s vision of the future.  Akio …

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust is imperative as it offers the customer the peace of mind that they have made the right decision regarding the servicing of their vehicle. And while …

If car dealers thought they needed to worry about getting negative reviews before, now there's something else to fear - the paid review. This screenshot was taken from Mechanical Turk, a site that specializes in letting businesses "outsource" mundane activities for pennies. lotpro_paid_reviewsWorried now? You should be. Here is a respected site that is PAYING people to review your dealership. What are the people going to write? It doesn't matter. The idea is to get enough unique content on the pages to help them to rank for your dealership name. This ties in well with next week's show (9am PST, 12pm EDT every Wednesday) about "Controlling Google Page 1 for your Dealership Name". More than ever, people are checking businesses, including car dealers, to find out what others are saying about you. They are looking for reviews, social media buzz, and anything that they can use to determine whether or not to call on you for their next purchase. Is it right that you may lose a potential sale based upon a review that some random person who likely never visited your dealership writes? * * * Read more about Car Dealer Internet Marketing on this blog.

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