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Jared Hamilton
From: Jared Hamilton
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JD Rucker

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Exclusive Blog Posts

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Running an auto repair means that you have to take care of all kinds of details including scheduling, discipline, and customer service. Giving a customer t…

6 more reasons why we MUST move Techs to $40 to $50 an hour soon

6 more reasons why we MUST move Techs to $40 to $50 an hour soon

If you have followed my published articles in the past about retaining Techs (based on being a former dealership Fixed Ops Manager and my 17 years of r…

Auto/Mate Names Patrick Reilly as New Head of Marketing

Auto/Mate Names Patrick Reilly as New Head of Marketing

ALBANY, NY, UNITED STATES, December 5, 2016 /EINPresswire.com/ -- Auto/Mate Dealership Systems announced today that Patrick Reilly has joined its team …

Anyone can be a Bi-Lingual Salesman now

Anyone can be a Bi-Lingual Salesman now

I came across an article today on a piece of new technology developed by Waverly Labs.  It is an earpiece that translates between languages.  My …

Tips For Your Car Dealership Website

Tips For Your Car Dealership Website

The days of only advertising in the phone book for your car dealership are over. Having an online presence is now more important than ever before. The firs…

Despite the fact that it's a 2-year-old infographic, the 4 basic concepts remain unchanged. It's a clear way of looking at the way that we in the automotive industry should be looking at utilizing social media in our reputation management...

... by doing the things it takes to engage well with our customers.

... by being aware that having a Facebook page is not reputation management.

... by deciding that it doesn't take much time or effort to do it right rather than "manufacturing" a positive reputation for our dealerships.

I'll go more into detail about why this infographic is important and how dealers can apply it, but for now take a look and try to understand why this makes perfect sense (or feel free to ask me if you don't see it clearly).

Reputation Management Cycles

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