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Jared Hamilton
From: Jared Hamilton
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JD Rucker

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Exclusive Blog Posts

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Tips for Leaving a Voicemail

Tips for Leaving a Voicemail

The Voicemail So you receive an internet lead and you call and they don't answer...now what? We leave a message right? Let's say the customer in…

Keeping the In-Person Touch While Selling Cars in the Digital Age

Keeping the In-Person Touch While Selling Cars in the Digital Age

  For better or worse, the internet has become an indispensable appendage in our every day lives. Many of us would rather spend every minute glued …

What is the Network Effect?

There has been much debate over the past couple of years over the value of social media to business. Most agree that it's effective for some business types, but few would say that it has an effect on the majority of business, particularly local ones such as car dealers.

In reality, social media has a place in nearly every business in the world that relies on such things as online advertising, customer reviews, and word-of-mouth word-of-click marketing. Even local businesses are able to draw tremendous benefits when they utilize social networks in the right manner.

This graphic by our friends at GetSatisfaction breaks down "The Network Effect." Some will see this and still dismiss social media as a something that doesn't apply to them. Before you make those sort of judgments, ask youself something. What drove you to this article in the first place?

Click to enlarge.

What is the Network Effect

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