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Jared Hamilton
From: Jared Hamilton
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JD Rucker

JD Rucker Founder

Exclusive Blog Posts

Why Educating Car Shoppers Is So Important!

Why Educating Car Shoppers Is So Important!

The average consumer doesn’t understand the complex dynamics of the automotive industry. In fact, they probably don’t even care enough to learn about i…

OP-CODES?

OP-CODES?

      At one time or another, we are all (assumably) guilty of running the same service specials online month to month. Asking …

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

The 6 Basic Components of Modern Automotive SEO

SEO Components

For the last 3 years, search engine optimization has grown as one of the primary aspects of automotive internet marketing upon which dealers and vendors focus. Everyone has hear a pitch (or two, or ten) from experts and salespeople at vendors telling why SEO is important and what it takes to dominate the market area for a dealership.

Much of what is out there is both legitimate and powerful. Some is antiquated. Much is simply wrong. That's not to say that there's no value in listening to the different opinions of what really drives search traffic, how to do it right, and where to find best practices, but it doesn't have to be so complicated.

In the video below, we take a look at some of the readily-accepted components of SEO as described in an article by Mashable and broken down by yours truly. It's good to see efforts stronger understanding starting to permeate the internet. Here, we see how it affects dealers.

If you have any questions, feel free to comment here, email me, or learn more about Automotive SEO.

 

Bryan Armstrong
Some interesting thoughts here. Good video and amazing how things have changed, huh?
Chris Costner
JD, great breakdown. Still learning myself so had to watch it twice. I do like what you said about stop writing for the search engines and start writing for the people. Thanks for sharing.
Jim Bell
Great tips and overview of the article. SEO is just an ongoing battle to stay on top and dominate that 1st page.

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