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Jared Hamilton
From: Jared Hamilton
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JD Rucker

JD Rucker Founder

Exclusive Blog Posts

5 Reasons why you must join China Photography Tour during Your Next Vacation

5 Reasons why you must join China Photography Tour during Your Next Vacation

Photography is not about playing with your DSLR and clicking photos without any idea. Photography is an art form that helps an artist to tell a story…

Tips on Finding and Hiring Salesmen Who Have Experience

Tips on Finding and Hiring Salesmen Who Have Experience

Your dealership can't thrive without an experienced sales force. The trickiest part of this equation is finding "rock star" salespeople to he…

New Site Links from Google in Mobile Search

New Site Links from Google in Mobile Search

In thinking of a mobile first world, Google has rolled out new site links to the search results on mobile search.  Historically, Google would award…

What Your Dealership Should Look for in Insurance Coverage

What Your Dealership Should Look for in Insurance Coverage

When a person decides to start a car dealership, insurance needs to be part of their planning. It is a requirement for a dealership to have vehicle insuran…

The Power Of A Physical Location In A Digital World

The Power Of A Physical Location In A Digital World

Everything is moving to digital, does that mean that your location isn’t valuable? New research shows that your physical location could be your most …

The 6 Basic Components of Modern Automotive SEO

SEO Components

For the last 3 years, search engine optimization has grown as one of the primary aspects of automotive internet marketing upon which dealers and vendors focus. Everyone has hear a pitch (or two, or ten) from experts and salespeople at vendors telling why SEO is important and what it takes to dominate the market area for a dealership.

Much of what is out there is both legitimate and powerful. Some is antiquated. Much is simply wrong. That's not to say that there's no value in listening to the different opinions of what really drives search traffic, how to do it right, and where to find best practices, but it doesn't have to be so complicated.

In the video below, we take a look at some of the readily-accepted components of SEO as described in an article by Mashable and broken down by yours truly. It's good to see efforts stronger understanding starting to permeate the internet. Here, we see how it affects dealers.

If you have any questions, feel free to comment here, email me, or learn more about Automotive SEO.

 

Bryan Armstrong
Some interesting thoughts here. Good video and amazing how things have changed, huh?
Chris Costner
JD, great breakdown. Still learning myself so had to watch it twice. I do like what you said about stop writing for the search engines and start writing for the people. Thanks for sharing.
Jim Bell
Great tips and overview of the article. SEO is just an ongoing battle to stay on top and dominate that 1st page.

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