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They say that speed kills, but on the internet it's a lack of speed that really does the damage. Today we are living in an "instant America" where increased speed and access to the internet has made us less patient and more expectant of having the things we want the moment we want them.
During normal internet browsing, around 25% of people will leave a website that doesn't load in 4 seconds or less. On mobile, the expectations are still great with around 50% leaving a website that takes over 10 seconds to load. With so much emphasis on speed, website owners must learn to simplify their websites to accommodate.
This infographic details that and other important facts about American culture and our love affair with instant results.
Created by: Online Graduate Programs