Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
JD Rucker

JD Rucker Founder

Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

If It Works, Little Bird May Become a Car Dealer's Best Social Media Friend

One of my responsibilities with Hasai, the non-automotive social media marketing division of KPA, is to "pull and Enterprise" as we often say around the office. We explore strange new worlds. We seek out new social media life and new social civilizations. We boldly go where no automotive marketing firm has gone before.

With that said, it's a lot less fun and romantic than it sounds. In reality, we look at dozens of startups every week that will offer zero value to the car business (and at times, to any business at all). Every now and then, a startup comes to life that piques our interests. Little Birdby former tech journalist Marshall Kirkpatrick is one of those startups.

In essence, it appears to be a localized social media influence engine. There are others already out there but initial tests and browsing around the sample reports shows that this one might actually be able to tell the difference between real influencers and those who have artificially inflated their Klout or whatever other measures there are out there.

We'll keep a close eye on it, but for now here's the launch video:

 Unlock all of the community & features  Join Now