Consumers are drowning with information online in their car buying journey. Learn what’s distracting your visitors, how to engage them and proven tactics to keep their attention. Download Storyboard
Every year, the Driving Sales Executive Summit is the premier educational event of the fall. It has been growing progressively since its inception and more dealers are learning that the education level at the event is very high. A best practice that I would like to share with dealers attending this year in October is to never rely on memory or educators to help you bring the takeaways back to your dealership.
Bring a camera and make sure it's wide open. For most of us, that means our smartphone or tablet. Humans are visual creatures and keeping an image/video catalog of the event will make it much easier to apply what you learn when you get back.
Here are some best practices for this (and any) conference:
Everyone at Driving Sales and Dealer Authority wants as many dealers as possible to find a ton of value in #DSES. Don't rely on your memory. Notes are great, but visuals help. Don't hope that you'll have everything sent to you. Use your mobile device and come out on top.