Jim Flint

Company: Local Search Group

Jim Flint

Local Search Group

Jul 7, 2019

Top Ten Digital Retailing Content Pieces for Automotive Executives

Let’s cut to the chase. Digital Retailing is the next wave in the evolution of automotive marketing. If you want to get up to speed faster than your competition take to the fast track below for my Top Ten list of Digital Retailing articles. 

 

10. Dale Pollak’s NADA Day Two View

Dale’s quick take on VDP’s and Digital Retailing? Digital Retailing doesn’t replace VDP’s. Read More

 

9. Gregory Arroyo’s Take on Digital Retail

Gregory, Senior Manager of Strategic Content for Dealer Socket, deep dives on Digital Dealer and tackles tough issues like --Should I allow customers to self-desk? Read More

 

8. DDC’s Digital Retailing pitch

It’s a form fill for DDC’s Digital Retailing presentation—nicely done. Read More

 

7. Bill Wittenmeyer on the Impact of Digital Retailing

A video where Bill, VP of ELEADs CRM, discusses shortening the buying process. Tune to  6:52 to catch his smart view to Digital Retailing. Read More

 

6. Joe Webb’s Lyrical Poem on Digital Retailing

Can you see the “Night Before Christmas” in your mind’s eye as you read this? President of Dealer Knows, Joe, showcases his creative contributions and they are well worth seeing for those in the auto industry. Check out some of his videos here. Moreover, his operational expertise is appreciated by all that know him. 

 

5. How to Outperform Your Digital Retailing Competition
Tim Cox, Co-Founder at Car Now, and Jim Fitzpatrick, Co-Founder of CBT Automotive News speak to the differences between Digital Retailing “buzzwords” and the actuality of what consumers want. Carvana may hold a few keys. Read More

 

4. A Pasch-ian Panel

Brian, a huge content contributor in the space, takes to the floor of NADA and leads a thought-provoking panel about Digital Retailing. 

He’s joined by Michael Eggerling, Product Marketer for CDK Global, Amit Chandarana the Senior Vice President of Sales and Business Development at Roadster, and the aforementioned Tim Cox, Co-founder of CarNow. Read More

Check out some of Brian’s additional Digital Retailing insight on his Digital Retailing podcast as well.

3. MIT’s Take on Five Keys to Digital Retailing

An hour-long webinar with a classic academic approach. You wouldn’t expect any less from MIT! Two straightforward takeaways – Use data to measure the processes. Get ready for disruptive technologies. Read More

 

2. Digital Retailing Grabs Automakers Attention

Automotive News gets in the game via OEM and vendor views. We’re not buying a pair of shoes . . . or so we’re told. Details are delivered as automakers discuss the challenges of ramping into the space with retail partners. Read More

 

1. Consumer Reactions to Digital Retailing

Denise Chudy, GM for ContactAtOnce, drives the concept of conversational commerce for cars. She may already be at the next level of digital retailing.

Therese Aleman, Sr. Director Marketing, clarifies consumer pain points and paints the picture of the proper path to transaction.

After listening to the dynamic duo, you start (1) thinking like a consumer and (2) wanting to buy your car via a mobile phone.

Hey, there’s a reason it’s number one! Skip at your own risk. Read More

 

If you like what you see – like it or share this Digital Retailing blog with others.

 

 

 

Jim Flint

Local Search Group

Founder & CEO

674

No Comments

Recommended Posts

Rise of Digital Convenience in European Leisure Destinations

Leisure venues across Europe, including those in Norway, have undergone significant modernization in recent years, reflecting broader technological and cultural shifts. While casinos in Europe and Norway are often recognized for their association wit…

Malcolm Glanville

76
August 6th

Rise of Digital Convenience in European Leisure Destinations

Leisure venues across Europe, including those in Norway, have undergone significant modernization in recent years, reflecting broader technological and cultural shifts. While casinos in Europe and Norway are often recognized for their association wit…

Malcolm Glanville

76
August 6th

Function + Form

Function + Form builds coilover kits that blend aggressive looks with smooth, responsive ride quality. Since 2005, our team has engineered performance coilovers that handle daily driving without sacrificing comfort or control. Whether you're afte…

Functionand Form

Function + Form

166
May 27th

Handcrafted Silver Candle Holders

Discover Handcrafted Silver Candle Holders at La Plata—where timeless elegance meets artisan craftsmanship. Ideal for weddings, festive events, or luxury gifting, our bespoke creations reflect refined taste and artistic splendor, perfect for co…

Laplata Plata

laplata

55
May 20th

Chrome Hearts Ring: A Timeless Symbol of Luxury and Rebellion

Chrome Hearts is a name synonymous with luxury, rock 'n' roll attitude, and bold design. Founded in 1988 by Richard Stark in Los Angeles, the brand has carved a unique space in high-end fashion and accessories. Among its most coveted pieces, …

chrome hearts riing

70
May 5th