If you have followed my published articles in the past about retaining Techs (based on being a former dealership Fixed Ops Manager and my 17 years of recruiting with over 3,000 dealer clients) you know I advocate that decent Techs today are as skilled as college educated Engineers.
When I preach that dealers must start raising their door rates to support $40 to $50 an hour flat-rate in order to keep Techs in the game, I have been called “A Visionary” to “A Wacko”, and everything in between. So go ahead and think anything you want, I am immune to criticism.
My point here is: As if you don’t already have enough assaults daily on your Tech’s mental health, here are a few more cyber attack-like events that have happened just in the past 30 days
1 Rebels without a cause – Unemployment just went down to 4.6% (U.S. Labor Department). This essentially means that no one who wants to work is unemployed. People who are collecting unemployment under these conditions have no cause to apply to your jobs. Trying to recruit from this area is as dry as this year’s California deserts.
2 Tokin’ Resistance – Medical and Recreational Marijuana referendums were more popular than any candidate on the ballot. 25 states now allow either medical or recreational. A great job with good pay better be worth a Tech to “Just Say No” to this temptation.
3 Those Fracking Oil companies – OPEC decided to recently slow production and crude is now ascending like a homesick Angel. Already, domestic oil companies are gearing back up looking to swallow up Techs to put in their oil fields.
4 Train Gang – Recently I read an H.R. report that the railroads are on a nationwide search offering after only two years on the job: 100k + SALARY (no roller-coaster pay weeks depending on hours turned), Union style job security, plentiful benefits and a retirement plan.
5 Outbreak of Trumpian Optimism - The new administration proposes (at last count) at least $275 BILLION in infrastructure programs. EACH billion will create around 13,000 jobs mostly for non-college educated males.
6 “What do you mean I can’t play games on my phone at work?” - A recent study by University of Chicago’s Erik Hurst and colleagues stated that nearly one-fifth of males between 21 and 30 who have not completed college aren’t working today and aren’t in school (an increase of 125% since 2000). Yet many of these young men are satisfied with their situation because it frees up time to play video games.
Bottom line, it is insane not to retain! The information above is NOT from fake news sources so I highly recommend you do more M.B.W.A. (Management By Walking Around) and really talk to your Techs. Let them know YOUR dealership appreciates them and is looking to have them into the $40 to $50 an hour range.