VSEO (Video Search Engine Optimization) is rapidly becoming the most cost effective way to create brand awareness and get the message about your dealership out to your consumers. The reason it is so effective is because you are in front of the consumer while they are looking for someone to do business with as opposed to traditional forms of exposure you are not. Here are the top 5 reasons to be using VSEO.
Video is the most engaging form of media. (Video elicits a 40% response rate text elicits 22%)
Customers are more apt to watch a video than read text. (Video tells them your story in an interactive manner its less work to watch a video)
Video garners more exposure because each video is essentially its own website. (Each video has its own url and each video will drive traffic to your dealer site)
Search engines prefer rich media (People prefer rich media and it has been determined by search engines that rich media is a viable means for conducting business)
Video is the most cost effective means of advertising. (It cost less per car to sell from video than it would to sell from TV, radio or print and your exposure is targeted not general)
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Time Media Inc