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From: Jared Hamilton
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John Castleberry

John Castleberry VP Operations

Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

The automotive industry has gone through many necessary changes over the past 48 months.  From bailouts to arbitration do dissolving of dealerships many of the changes have been harsh.  One major change that hasn't been in the headlines is the new consumer mindset.  Because of the vast changes it is now more important than ever to connect with your customers on a personal level.  You must give them benefits of doing business with your dealership that doesnt involve price.  You also have to let them know how appreciative you are of their business.  The easiest way to connect with these "new consumers" is via Social Media.  If your dealership is not actively involved in Facebook, Twitter etc. you are missing valuable, viable, opportunities at new business.  By 2012 more customers will visit social media sites on a daily basis than check thier own email.  Dont be left behind.

John Castleberry

http://www.john@timemediainc.com

http://www.timemediainc.com

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