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Jon McKain

Jon McKain AGM/Marketing

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Name: Jon McKain
Title: AGM/Marketing
Company: Kerven Subaru
Phone: Private
Location: Private , Private
Summary:
. . . after 25 years in the declining newspaper business, specializing in automotive and retail advertising, I decided to move on to better things last summer, just in time to face the new challenges of the car business. I am also an adjunct instructor i

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Blog Posts

Do You YouTube?

Do You YouTube?

Long gone are the days you would run around to every dealership and test out all the different cars until you found the perfect one. Your consumers are for…

If People Buy From People They Like, How Do You Get Them to Like You?

If People Buy From People They Like, How Do You Get Them to Like You?

It’s a well-known fact that people buy from people (or companies) they like. There are certainly many different ways to get customers to like your de…

Should You Upgrade to Microsoft 2019?

Should You Upgrade to Microsoft 2019?

Microsoft has released Office 2019, the newest version of its desktop suite of applications that most dealership employees use on a daily basis; including …

Independent Dealers: Create Digital CPO Inspections

Independent Dealers: Create Digital CPO Inspections

Proud to partner with NIADA to enable Independent dealers to offer digital CPO inspections on vehicles.  Read the press release …

For a Profitable Service Department, Don’t Get Tired of Tires!

For a Profitable Service Department, Don’t Get Tired of Tires!

91% of service customers defect once they are out of warranty, and those are a dealership’s most profitable customers. What can your dealership do to…

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