We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
Dancing: [DANS-ing] N., Orig., 1250-1300, ‘daunce’ - Middle English – A movement-based art form made popular just prior to the Renaissance Era, but perfected by car dealers between 1970 and 2011.
While dancing is something car dealers have done well for years, behold the double-edged sword because it cuts both ways. Giving prices (or sometimes NOT giving prices) when a customer is not physically in front of you may deliver sword-like results!
How do you handle the price question?