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Karen Dorso

Karen Dorso Marketing Director

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Name: Karen Dorso
Title: Marketing Director
Company: Earnhardt Dodge Chrysler Jeep Ram
Phone: Private
Location: Private , Private
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Blog Posts

In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants

by Anne Fleming 3 hours ago

In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants

by Anne Fleming 3 hours ago
Decrease the Gender Gap and Increase Revenue Changing Culture, Changing Tides Women are buying 45% of all vehicles at new car dealers today. Further…
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The Weakest Link in Data Attribution Part II: Data Standardization

by Greg Geodakyan 6 hours ago

The Weakest Link in Data Attribution Part II: Data Standardization

by Greg Geodakyan 6 hours ago
Today, too many dealerships rely on old attribution models, such as first-click or last-click. While current technological advancements provide a clearer p…
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Sleepers: How to Maximize the Hidden Value of your Database

by Bart Wilson 8 hours ago

Sleepers: How to Maximize the Hidden Value of your Database

by Bart Wilson 8 hours ago
This is a guest blog by Jon Petron, Vice President of Advanced Services for Outsell.   Jon and Paul Schnell, the Digital marketing Director at…
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Getting The Most Bang From Your Social Media Bucks

by Paul Moran 9 hours ago

Getting The Most Bang From Your Social Media Bucks

by Paul Moran 9 hours ago
Today, it’s a well-known fact among dealers that a consistent presence on social media properties is vital to keeping their brand in front of consume…
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Full Stack Marketers Toolkit

by Chris K Leslie Yesterday

Full Stack Marketers Toolkit

by Chris K Leslie Yesterday
  A list of digital hacks and tools for full-stack marketers Research and Development BuiltWith - Web technology information…
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