Kelley Blue Book

Pros: Customers really seem to like this app and will use it to check value of all their vehicles.

Cons:

Pros: Gets a lot of traffic looking for pricing, gives us a lot of leads.

Cons:

Pros: KBB cash offer gets a lot of traffic.

Cons:

Pros: Customers are always curious about their vehicle's worth and this answers their question, plus KBB has good credibility.

Cons:

Pros: The leads from this are great. KBB is a good tool to have.

Cons:

Pros: When people use this it gives us leads and gives them information.

Cons:

Pros: Gives the customer a good idea of value and trade pricing. They really use this a lot! Gives us leads as well.

Cons:

Pros: People love how fast the information is acquired. Great results.

Cons:

Pros: Helps trust with the consumer. Makes my job easier.

Cons:

Pros: We get stable leads. Enough to keep them, not enough for them to be our top provider

Cons: