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Jared Hamilton
From: Jared Hamilton
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Kyle Reyes

Kyle Reyes President, CEO

Exclusive Blog Posts

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Seasoned car dealers and sales professionals are true masters of relationship marketing.  A vehicle purchase is an important decision for consumers, a…

7 Attitude Tips to help you Succeed in the Car Business

7 Attitude Tips to help you Succeed in the Car Business

I have found that one of the greatest traits of all the best salespeople to ever sell is a positive attitude. I experience it first hand in my own life, …

How Well Are Your Digital Campaigns Really Performing?

How Well Are Your Digital Campaigns Really Performing?

You’ve probably noticed by now that we live in a world of multi-channel marketing. Customers are researching products and services online using multi…

Google Unleashes Another Animal...

Looks like Google is at it again.

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Another major algorithm update has come down, and although Google hasn't "named" it yet...it's being dubbed "Google Pigeon" by Search Engine Land.  Why?  Presumably because they are Search Engine Land so they can name whatever they want...

Anyway, here's the basics behind it.  The update specifically targets local search results rankings in US English results.

Google tells Search Engine Land that it ties into deeper searches and is meant to improve distance and ranking parameters, which should help make local searches more accurate.

The update officially rolled out on July 24.

Let's look a little more closely at what it means.

Prior to the update, when searching for something local, you'd see carousel results first followed by organic results.  With this change, you'll actually see directories showing up in some of the results below the carousel.  For example, you'll see sites like Trip Advisor and Open Table.  Tech-savvy restaurant managers are popping bottles of champagne as you read.

What does it mean for you?  Make sure you "own" your location and have all of the correct info about your business listed.  And as always, content, content, content!  Google continues to want to see unique, relevant and fresh content on your website.

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