Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Kyle Reyes

Kyle Reyes President, CEO

Exclusive Blog Posts

The Recruiter: Episode 4- People Use Google to Find Jobs

The Recruiter: Episode 4- People Use Google to Find Jobs

How to title your help wanted ad so it gets found on the internet. Please use Google in their job search. Use what people call themselves on their resu…

* The Recruiter* Episode 3 Law of Diminishing Return

* The Recruiter* Episode 3 Law of Diminishing Return

When do you hire and how many? what are you basing your decision on? Don't decide by how many desks you have or that's what you normally run with. …

Lenders must lend or drivers won't drive

Lenders must lend or drivers won't drive

In my opinion, sub prime customers are being considered more risky by the lenders that once targeted them. Even traditional co-signers are proving not to b…

4 Reasons to Improve CRM Utilization in 2017

4 Reasons to Improve CRM Utilization in 2017

Yes, dealers are creating a tremendous amount of data. The problem is, most of it is junk. Data is like this 1958 Tops Baseball Card complete set. You have…

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Your Car Repair Shop Should Appeal To Parents Whether It is At a Dealership or Privately Owned

Running an auto repair means that you have to take care of all kinds of details including scheduling, discipline, and customer service. Giving a customer t…

Rap Video and Breaking The Mold

06554c6466600499b769c9cde6ecbedd.jpg?t=1

One, two, three into the four...this blog contains a rap video...and lots, lots more.  

I received a ton of feedback last week after sharing a blog about how I gave my real estate agent a little boost in marketing when it came to selling my house by creating a video.

Here's what it comes down to - content marketing.

How are you nurturing your leads and prospects?  Are you constantly providing them value?  

In this digital age, you have leads that you don't even know you have yet - eyeballs that are watching what you are doing and digesting your content.

That content shouldn't always be a sales pitch.  Sell people on the value of why they should do business with you by constantly providing them engaging content.

I have exponentially more eyeballs on my brand on Facebook through my personal page than I do through the business page...and it's driven massive amounts of business.  The best part?  I NEVER sell on my personal page.

And that, my friends, is why I used a special video to make a little family announcement.

No sales pitch.  No special offer.  Just engaging content.

Content that left many people asking...who the hell made that video and how can we hire them?

Watch the video.  Share the video.  But most of all...enjoy.  Because it's a miracle my wife didn't kill me for making her take part in this piece of outrageous marketing.

 Unlock all of the community & features  Join Now