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Jared Hamilton
From: Jared Hamilton
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Kyle Reyes

Kyle Reyes President, CEO

Exclusive Blog Posts

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

5 Ways to Upsell Without Sounding Like a Pushy Car Sales Rep

One of the keys to making a profit is the upsell. If you want to claim a heftier commission, upselling is a necessity. However, upselling is an art that sa…

Most Valuable Insight Finalist - Jim Roach

Most Valuable Insight Finalist - Jim Roach

Using Artificial Intelligence to Prioritize Customer Engagement If only one salesman came to work today, what is the first opportunity he should act upo…

Stop Looking at CRM Lead Duplication Negatively

Stop Looking at CRM Lead Duplication Negatively

During some recent conversations, I’ve discovered that dealerships continue to mistakenly perceive CRM lead duplication badly. I strongly believe we …

Don’t Just Sell, but also Retain CPO Buyers

Don’t Just Sell, but also Retain CPO Buyers

By Ryan Williams, president, Fidelis PPM Customer loyalty does not necessarily translate into repeat business for your auto dealership. What drives meas…

2017 Presidents Club Insights - Patrick McMullen

2017 Presidents Club Insights - Patrick McMullen

Listen to what Patrick McMullen from MAXDigital has to say about the future of automotive, what dealers can do today to prepare, and how DrivingSales Presi…

Rap Video and Breaking The Mold

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One, two, three into the four...this blog contains a rap video...and lots, lots more.  

I received a ton of feedback last week after sharing a blog about how I gave my real estate agent a little boost in marketing when it came to selling my house by creating a video.

Here's what it comes down to - content marketing.

How are you nurturing your leads and prospects?  Are you constantly providing them value?  

In this digital age, you have leads that you don't even know you have yet - eyeballs that are watching what you are doing and digesting your content.

That content shouldn't always be a sales pitch.  Sell people on the value of why they should do business with you by constantly providing them engaging content.

I have exponentially more eyeballs on my brand on Facebook through my personal page than I do through the business page...and it's driven massive amounts of business.  The best part?  I NEVER sell on my personal page.

And that, my friends, is why I used a special video to make a little family announcement.

No sales pitch.  No special offer.  Just engaging content.

Content that left many people asking...who the hell made that video and how can we hire them?

Watch the video.  Share the video.  But most of all...enjoy.  Because it's a miracle my wife didn't kill me for making her take part in this piece of outrageous marketing.

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