LONG BEACH, CA.—(June 6, 2017) – FrogData is pleased to announce the hiring of David Shear as a Senior Consultant. In his new role Shear will focus on improving dealership performance using data analysis from FrogData to drive actions throughout the dealership. FrogData is an analytics platform, which delivers advanced reporting, business insights, and predictive analytics to help dealers bring the right decisions to market for the most productive and profitable months on record.

Shear brings a wealth of knowledge and expertise to the position after having served as in independent consultant with Infiniti Serv and Nissan Serv. Shear led a national team of 15 facilitators delivering training to 510 Nissan dealerships. During this time, he surpassed all projections both in penetration rate and increases in parts and sales per dealer. In addition, he helped these dealerships retain their most talented employees and build out successful teams.

“I’ve been on both sides of the industry, working as a Parts and Service Director, as well as a national trainer,” said Shear. “Communicating with all team members in a dealership is easy for me because I respect each person’s important role within the larger framework of the business. I’m also able to draw on my experience to share personal examples that demonstrate my understanding of their challenges, while providing potential solutions. I feel that I can help these companies not only retain their best customers, but also engage their most successful sales members.”

Prior to his time as the National Lead Facilitator for Infiniti Serv and National Field Operations Lead for Nissan Serv, Shear served as the Nissan Infinity Touch point Reviewer & KDEP Reviewer for Resource Automotive NE, where he reviewed qualifications of Nissan Sales & Service Way (NSSW) Customer Touch Point standards and the Kia Dealer Excellence Program (KDEP). His resume runs deep with automotive expertise, including management and consultant positions with Dealer Equipment and Services, Maritz Learning, AON Corporation, ADP Dealer Services, and extensive retail expertise as Service and Parts Director and owner of Dabrake Auto Service/D&H Mobile Brake.  

“What really struck me about David when I first met him was his obvious passion for the people who work within the dealership, as well as his commitment to bring them the best solution to fit their needs,” said Tej Soni, Founder of Frogdata.”David really understands how data can help every department in the dealership operate more efficiently and bring in revenue. We’re excited to have him on board.”

For more information about Frogdata, as well as their data offerings, please visit www.frogdata.com. For information about izmocars, please visit www.izmocars.com

# # #

About FrogData:

FrogData Business Analytics Platform delivers Advanced Reporting, Business Insights and Predictive Analytics to Auto Dealers, helping them make better decisions to make positive impact on their business. FrogData is based in San Francisco, CA. (www.frogdata.com)

Media Contact:

Laurie Halter

Laurie@charismacommunications.com

503-816-2474