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Lee McArthur

Lee McArthur e-commerce director

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Name: Lee McArthur
Title: e-commerce director
Company: Cass Burch Automotive Group
Phone: Private
Location: Private , Private
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Blog Posts

The How's and Why's of Being a Great Car Salesperson

by Jennifer Livingston 16 hours ago

The How's and Why's of Being a Great Car Salesperson

by Jennifer Livingston 16 hours ago
All those brand new and certified used cars sitting on a lot practically sell themselves. The great looks and features do help move a car slightly. If the …
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5 Things to Do with Negative Reviews

by Moe Bakhtiari 16 hours ago

5 Things to Do with Negative Reviews

by Moe Bakhtiari 16 hours ago
No business owner likes to read negative reviews. On a personal level, they can be hurtful; you care about your business, and don’t like people speak…
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Sink or Swim: Where You SHOULD Be Spending Your Marketing Budget in 2018

by David Bowman 19 hours ago

Sink or Swim: Where You SHOULD Be Spending Your Marketing Budget in 2018

by David Bowman 19 hours ago
Navigating the modern digital marketing landscape is enough to quickly make your head throb. In our industry, sales is the dominant driver of our successes…
visibility 70 textsms 1
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Streamlining the 'Brick and Mortar' and 'eCommerce' retail through Platforms

by SWAPNA SASIDHARAN 19 hours ago

Streamlining the 'Brick and Mortar' and 'eCommerce' retail through Platforms

by SWAPNA SASIDHARAN 19 hours ago
Auto-retail industry is evolving like never before from a product centric model to a customer centric business model. The shift in customer mobility prefer…
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The Elephant in the Digital Showroom: The Sales Process Evolution

by Michelle Denogean 23 hours ago

The Elephant in the Digital Showroom: The Sales Process Evolution

by Michelle Denogean 23 hours ago
While there are elements of the online purchase that still need to be perfected, there is a large elephant in the room as it relates to truly modernizing t…
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